How to Use AI to Generate Viral LinkedIn Posts?

How to create engaging LinkedIn thought leadership posts with AI?

LinkedIn has become the go-to platform for professionals to network, expand their professional reach, and make a lasting career impact. Even though it has a huge community of like-minded people, there is a minimal number of content creators in there who use the full potential of the platform. In fact, of the 500 million people on the platform, only 3 million of them share content weekly and actively engage in building an audience!

Yes, you guessed it right! This poses a massive opportunity for anyone wanting to build an audience. Since you are competing with fewer creators, your chances of making an impact rise tremendously!

But here is the catch. You need to make content weekly and engage with your audience. And that is hard! But worry not, because LinkedIn post generators are here for your aid! In this blog, we are going to figure out how you can use AI to generate LinkedIn posts consistently!

What Are Thought Leadership Posts?

If you are an avid LinkedIn user like me, you would have stumbled upon the term “thought leadership” at least once. 

But what does that even mean? 

Well, to put it simply, a thought leader is someone who is specialized in their field and often has ideas that are at the forefront of that niche. Their thoughts and ideas usually drive the people in their industry. 

Having such posts is the quickest route to gaining the attention of your audience and developing a following. 

But having innovative thoughts regularly is not as easy a task as many make it to be. It usually requires a lot of brainstorming or some talented creative writers to come up with. What if you are someone who has neither the time nor the team to do it? Then this is where AI comes in handy!

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Creating LinkedIn Thought Leadership Posts with AI: Step-by-Step Guide!

A good LinkedIn post takes a combination of AI and your authentic thoughts to make the most impact. AI can help you find new dimensions and angles that you otherwise might not have thought of. When you combine that with your experience and journey, your post might be 10x better.

If you don’t know where to start, then you can follow this process that works for us:

1. Get Creative Ideas

Even more than writing the content, coming up with what to write is the toughest part. Oftentimes, we scribble ideas in our notepads, toss ones that seem lame, and have a hard time picking one from a couple of moderately okay ideas.

This is one of the areas in which AI can have a major impact. Since they encounter a lot of questions daily and are trained on this data, they might have some questions that we might not have thought of.

By using ChatGPT, you can easily find out questions that your audience is on the lookout for, queries people don’t usually address, and answers that are not detailed enough. Once you have that, make posts regarding that topic.

For example, you can use this ChatGPT prompt to get content ideas in a few seconds:

“Act as my LinkedIn content strategist. I want to create thought leadership posts that position me as an expert in [your industry/field]. Suggest 10 engaging post ideas that mix personal insights, industry trends, storytelling, and actionable tips. Each idea should include a suggested hook, a brief outline of what to write, and the value it delivers to my audience.”

And the result would be something like this:

ChatGPT's response when prompted to provide linkedIn post ideas

2. Choose the topic

Now that you have a rough list of ideas, pick out the ones that you feel are right. 

Once you have a topic, there are a couple of things you need to keep in mind when writing or prompting an AI to generate these LinkedIn posts. 

  • What is the brand voice and tone that you want the AI to follow? Is it casual or conversational?
  • Do you want to add images to the post or not? Should the AI create this media for you?
  • What keywords do you want to target in this post?
  • The kind of CTA that you want to add to the post

When writing the prompt, you have to include these details in it so that you can get a well-prepared draft on the first try. Even if you have any additional changes, you can go back and forth with most AI content generators and get your post modified.

The second question of whether you want images to be added or not is crucial. Because if you want the tool to make AI-generated images alongside the content, then you need to pick a tool that can do that as well.

3. Pick the Right AI Content Generator

There are many AI LinkedIn content Generators such as Predis AI, ChatGPT, Copyai, and so much more. Whichever tool you choose, make sure to create one post at a time so as not to spoil the quality. 

A sample prompt that you can use to create such posts is:

“Act as a LinkedIn content strategist. Write a LinkedIn post on the topic: [INSERT TOPIC].

  • Brand Voice & Tone: [INSERT VOICE & TONE, e.g., professional yet approachable, inspiring, witty, authoritative, conversational]
  • Target Keywords: [INSERT 3–5 KEYWORDS]
  • Call-to-Action (CTA): [INSERT CTA, e.g., ‘Share your thoughts in the comments’ / ‘Follow us for more insights’ / ‘DM me to connect’]
  • Post Style: [INSERT STYLE, e.g., storytelling / listicle / problem-solution / motivational / data-backed]
  • Format Guidelines: Keep it under [INSERT WORD LIMIT], use short paragraphs, make it scannable, and [INSERT preference: use emojis, bullets, bolding, etc.].

Deliver a polished LinkedIn post draft that is authentic, engaging, and optimized for visibility. Avoid hashtags unless I specify them.”

And the result could look something like this:

When ChatGPT was asked to make a LinkedIn post based on the prompt that was provided above, this was the result.

4. Refine the post to your preference

The AI will generate the LinkedIn posts according to your prompt. You need to check whether the posts are hooking and interesting. You can basically find this out for yourself when you ask yourself the following questions.

  • Does the post have an attention-grabbing hook or a headline?
  • Is it following the tone that you wanted it to follow, such as casual or professional?
  • How is the readability? Is the content easily understandable?
  • Does the body of the content contain insightful information?
  • Is there a CTA at the end of the post that is prompting users to engage with the post?
  • Have the keywords that you wanted to be added been placed naturally?
  • Do the visuals match the content?

Based on the answers to these questions, you can determine whether these posts will work or not. With those insights, you can make further improvements to the content.

5. Monitor Performance

Once you have made the necessary adjustments and you are happy with the content, then you can schedule or post it directly to your feed.

This is where the second phase of your work starts, which is figuring out how the audience is receiving your content. Do they like it or not? Is it useful or not?

Fortunately for us, we can access LinkedIn analytics to find answers to most of the questions, and here is how you do it!

Check engagement rate, impressions, and conversion rate. If the impressions are high, but your engagement is very low, then there is a good chance that your CTA is not working. 

On the other hand, you can also find out what times your audience is more active and adjust your posting times to that schedule.

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AI Use Cases In LinkedIn Post Generation

AI has multitudes of uses in the LinkedIn content creation process. Let us check out a few of them here:

  • Idea Generation: As we saw in the example earlier, when using AI to generate LinkedIn posts, you can save so much time and resources.
  • Content Repurposing: Do you have a blog post that gets so much traffic? Repurpose that into a LinkedIn post using AI in a few seconds
  • Hashtag generation: With AI, you can also find hashtags that widen the reach of your LinkedIn posts.
  • Proofread content: If you are a foreign language speaker, then with the help of AI, you can improve the grammar and quality of your posts.
  • Act as an external editor: Sometimes, you don’t even know what to change about a post. It might not feel right or sit well. Even with vague prompts such as this, AI can still help you come up with changes that you can implement.

Benefits of Using AI to Create LinkedIn posts

By using AI to generate LinkedIn posts, there are multiple benefits that you can avail yourself of, such as:

  1. You can save time brainstorming, as AI can help save time in everything from coming up with post ideas to editing them to make them more polished.
  2. Posting consistently is essential while building an audience. With AI, you can easily batch-create content and ensure that you stick to a content schedule.
  3. Writer’s block is very common. You can overcome this easily by getting to the first draft early with the help of AI.
  4. Apart from creating content, AI also helps in analyzing the performance of your posts. This way, you get data-driven insights that can be used to make better decisions.

Best Practices to Follow When Using AI to Generate LinkedIn Posts

When enlisting the help of AI, you can adopt some of these best practices that will 10x your output.

  • Adopt a writing style: With time, your audience will come to recognize your writing style. It may be the way you write short sentences but concise points, or start with a story. By keeping this unique writing style uniform in your posts, you get to maintain your brand image. Even when AI makes the content for you, try to adhere to this writing style. For example, this entrepreneur has a writing style that is so uniform throughout their profile that you can detect it from a mile away.

  • Have a Hook: It is no secret that humans now have an attention span less than that of a goldfish. The result? Nobody has the patience to read beyond a few lines, which makes it tricky. This is why it is essential to start with a hook that will manage to retain the attention of your audience. Here is a LinkedIn post that can serve as a sample for this:

  • Adopt storytelling techniques: Everyone loves a good story, and if you happen to weave a thought leader post with an engaging story, then you are already on the way to a viral post.

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How To Create A LinkedIn Post With Predis AI?

Now that we have the theory of mastering LinkedIn post writing done, the next step is to actually get our hands dirty and make the post.

Many tools can help you with this. Even if you don’t want to sample any additional tools, you can still do a fairly good job with ChatGPT. But if you are looking for additional free tools, then Predis AI has one you can check out.

Here is a step-by-step process on how you can use Predis AI to make LinkedIn posts:

Predis AI's LinkedIn post generator

  • Predis AI has a myriad of free tools that require no sign-up, and the LinkedIn post generator is one of them.
  • The first step is to input the topic and some details of your post.
  • Then you can choose whether you want hashtags or emojis in your content
  • At last, you can pick the kind of tone and the language you want it to take. Once you are happy with all the inputs, click “Generate”, and your post will be generated in a few seconds.

And that is how easy it is!

Final Thoughts

Writing LinkedIn posts from scratch is no easy task. Especially if you have to double the efforts and manage to maintain a consistent posting schedule on top of your day job or your business.

This is where AI can offer a helping hand. It is by no means something that can replace you, but it will definitely help you get to the first draft quicker!

So, check out Predis AI’s LinkedIn post generator today and get to the first draft in the next few minutes!

FAQ:

1. Why should I use AI to create thought leadership posts for LinkedIn?

AI can help you save time, generate fresh ideas, and offer new perspectives engagingly. This way, you can brainstorm, generate rough drafts, and get feedback on content more easily.

2. How to make sure AI-generated LinkedIn posts still feel authentic?

Always edit the drafts provided by AI and add your personal experiences, stories, and opinions to add your unique spin to the post.

3. What types of AI tools are best for generating LinkedIn posts?

ChatGPT and Predis AI are some free tools that you can use to generate LinkedIn posts. For the analytics part, you can check out LinkedIn analytics, which will help you identify what works and what does not.


Written By

Tanmay, Co-founder of Predis.ai, is a seasoned entrepreneur with a proven track record, having successfully built two companies from the ground up. A tech enthusiast at heart, a recognized SaaS expert, and years of hands-on experience in leveraging technology to fuel marketing success, Tanmay offers invaluable insights on how brands can boost their digital presence, improve productivity, and maximize ROI. Why trust us? Predis.ai is trusted by over a million users and business owners worldwide, including industry leaders who rely on our AI’s output and creativity. Our platform is highly rated across review sites and app stores, a testament to the real world value it delivers. We consistently update our technology and content to ensure you receive the most accurate, up to date, and reliable guidance on leveraging social media for your business.


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