Top 10 Features to Look for an AI Video Generator

Remember how making a video used to mean endless cuts, edits, and exporting files that took hours? Those days are going away very quickly. AI has quietly entered the world of creativity, and it’s changing everything. With just a few clicks and a little imagination, things that used to take a whole production team can now be done in minutes.

Video is now the language of the internet. Wyzowl says that 91% of businesses use video to market themselves, and 96% of marketers say that video is an important part of their strategy. But not everyone has the time, money, or skills to keep up with the constant need for new videos. That’s when AI video makers come in.

These tools are made to make it easier to make videos. They use AI to look at your text, pick images, make voiceovers, and even change the pace and tone of your writing. In short, they give you all the tools you need to edit videos without having to know how to do it.

This change is huge for small business owners, marketers, and people who make content for social media.You can make short, interesting videos for ads, social media posts, or brand stories on your own time instead of hiring agencies or spending hours learning how to use complicated software.

There are so many AI video tools available now that it can be hard to keep track of them all. Some people make videos that look real, while others make animated videos or marketing videos. The most important thing is to find a tool that strikes a balance between simplicity, creativity, and brand control. It should make making videos feel easy but still look professional.

In this guide, we’ll look into that. We’ll go over the top 10 Features to Look for an AI Video Generator and then we’ll look at how Predis.ai, one of the easiest AI tools to use, fits perfectly into each of those things.

What is an AI Video Generator?

Let’s make this easy. An AI video generator is a program that makes videos for you from text or ideas. Imagine having a creative assistant who knows your script, chooses visuals, adds transitions, music, and even voiceovers, all without you having to touch an editing timeline.

The basic idea behind most AI video generators is

• You type in a blog post, a social media caption, or some text.
• The AI reads it and gets the tone and meaning.
• It then finds stock clips, images, and music that go with your message.
• You get a video that is ready to be published in just a few minutes.
• Tools like Predis.ai have made this process very easy for beginners. The tool will automatically make videos the right size for Instagram, LinkedIn, or YouTube Shorts if you paste in a caption and add your brand colours or logo.

Whether you’re creating product promos, reels, explainer videos, or social media snippets — AI video generators bridge the gap between creativity and simplicity.

Why Choosing the Right AI Video Generator Matters?

Here’s what most beginners get wrong not every AI video tool is built the same way. Some are great for quick text-to-video creation; others focus on animation, while a few are designed for corporate or avatar-based videos.

The right AI video generator does more than automate; it elevates your creative process. It gives you control, helps maintain brand consistency, and ensures your videos actually connect with your audience.

The wrong one? It can make your videos look generic, mismatched, or even off-brand.

That’s why it’s important to understand the key features that separate a truly useful AI video generator from a basic one. And to make it practical, we’ll look at how Predis.ai, one of the most intuitive AI video tools available, checks off all ten of these must-have features.

Top 10 Features to Look for in an AI Video Generator

When choosing an AI video generator, it’s easy to get overwhelmed by fancy claims and flashy interfaces. What really matters are the features that make your video creation process smoother, faster, and more creative. The right tool should feel like a reliable assistant—handling tedious tasks while giving you the freedom to focus on storytelling and strategy. Let’s look at the Features to Look for an AI Video Generator.

1. Easy-to-Use Interface and Workflow

First, you should look for things that are easy to understand. If a tool is hard to understand in the first 10 minutes, you shouldn’t waste your time with it, especially if you’re new to it.

• A good AI video generator should have a clean, drag-and-drop interface, easy-to-understand menus, and a logical flow from idea to export. You don’t need to know how to edit videos to figure it out.
• Predis.ai does a great job with this part. You can type something like “summer sale for skincare brand,” and in just a few seconds, it will make a video with pictures, music, and text animations that you can post to your social media.
• It’s made for people who want to be fast without losing their creativity. That is a big help if you make a lot of videos every week or run a lot of brand accounts.

2. Smart Script-to-Video Conversion

Script-to-video automation is one of the coolest things about AI video tools. It turns your written text into a full video right away.

• The AI reads your script, breaks it up into logical scenes, and pairs it with visuals and transitions that go with it. You don’t have to edit clips or line up visuals by hand.
• With Predis.ai, you can literally copy and paste your social media post, blog snippet, or caption, and the AI will make scenes that fit right away. It’s like having an editor who knows what visuals go best with every sentence.
• If you are a marketer or small business owner who relies a lot on written content, this feature saves you hours and makes sure your messages are the same on all platforms.

3. Customizable Templates and Brand Consistency

Every brand has its own visual identity — colors, fonts, logo placement, tone of text, and pacing. So your video generator should let you stay on-brand easily.

• A good tool offers customizable templates you can tweak according to your needs. The idea is to make every video uniquely yours without starting from scratch each time.
• Predis.ai goes a step further with its brand kit feature, allowing you to save your colors, logos, and fonts so every video stays consistent. Whether you’re making 5 videos or 50, your audience instantly recognizes your style.
• Consistency builds trust — and AI tools like Predis.ai make that effortless.

4. AI-Powered Visual and Audio Suggestions

One of the toughest parts of video creation is picking the right visuals and music. Beginners often spend more time choosing clips than actually creating content.

• A strong AI video generator should be able to suggest visuals, sounds, and effects automatically, based on the tone and topic of your script.
• Predis.ai’s AI engine analyzes your content and matches it with high-quality visuals and background music that fit the mood — whether it’s energetic, emotional, or professional.
• For example, type “motivation quote of the day,” and the AI picks upbeat music and sunrise visuals — it just gets it.

That’s the difference between a tool that works and one that truly thinks creatively with you.

5. Social Media Optimization and Auto-Resizing

Every social media platform has its quirks — Instagram prefers square or vertical videos, YouTube Shorts go vertical, and LinkedIn works best with widescreen.

• Manually resizing or cropping videos for each platform can be a nightmare. That’s why you need an AI tool that automatically resizes your videos to fit every channel’s format.
• With Predis.ai, you can create a single video and export it in multiple aspect ratios instantly — no re-editing required. It’s built for creators who post across platforms and don’t want to compromise on quality or design.
• This is especially helpful for agencies or brands that handle multiple clients. You get professional output in all formats, in a fraction of the time.

6. Voiceover and Subtitles Integration

Did you know that 85% of Facebook users watch videos on mute? That’s why subtitles aren’t just optional — they’re essential.

• Look for AI video generators that automatically generate captions and voiceovers. It boosts accessibility, keeps your videos engaging even without sound, and helps global audiences understand your message.
• Predis.ai can automatically add AI-generated voiceovers in multiple accents and tones, plus accurate subtitles that sync with your script.
• If your goal is to create inclusive, professional-quality videos without spending extra on voice artists or editors, this feature is a must.

7. Content Repurposing and Automation

If you’re running a business or managing social media, you already know how time-consuming it is to create fresh content daily.

• That’s where content repurposing comes in — the ability to transform one piece of content into many. A strong AI video generator should let you turn one blog, post, or caption into multiple short videos or social snippets.
• Predis.ai makes this seamless. For example, one long promotional video can automatically be repurposed into reels, stories, and square posts — each perfectly formatted for its platform.
• It’s not just convenient; it’s efficient marketing. You’re stretching your content’s lifespan and staying consistent without burning out.

8. Collaboration and Team Sharing

If you work with a team — designers, copywriters, or clients — collaboration becomes crucial.

• A good AI video generator should allow team access, shared workspaces, and real-time collaboration so everyone stays on the same page.
• Predis.ai provides an easy team-sharing system where multiple users can edit, review, or give feedback on the same project.
• For agencies or businesses managing multiple campaigns, this feature saves time and eliminates endless back-and-forths over file versions.

9. AI Analytics and Performance Insights

Video creation doesn’t end after you hit “publish.” Understanding how your videos perform helps you create smarter ones next time.

• Some advanced AI tools now include performance analytics — tracking engagement, views, click-throughs, and even suggesting ways to improve.
• Predis.ai integrates AI-driven insights, showing what type of videos perform best on each platform. It helps you refine tone, format, and messaging for better results over time.
• When your tool doubles as a strategist, you’re not just creating — you’re learning what works.

10. Affordable Pricing and Scalability

Let’s be honest — pricing matters. Especially if you’re just starting out or handling small budgets.

• AI tools can range from free to enterprise-level subscriptions, but the key is finding one that offers value for money.
• Predis.ai offers flexible pricing plans, including a free version for beginners and affordable paid tiers that scale as your needs grow.
• The best tools should give you room to expand — so you don’t outgrow the software as your business or brand evolves.

Bonus Tip: Always Check Community and Support

Even the most intuitive tools can come with a learning curve. That’s why a responsive support team and a strong user community make a big difference.

Predis.ai offers chat-based support, detailed guides, and an active online community where creators share tips, templates, and tutorials.

Having that kind of ecosystem around a product not only speeds up learning but also keeps you motivated to explore new features.

Comparing Predis.ai with Other Popular AI Video Generators

To give you perspective, here’s a quick look at how Predis.ai stacks up against other well-known AI video tools:

Feature	Predis.ai	Pictory	InVideo	Synthesia	Runway
Text-to-Video	✅	✅	✅	❌	✅
Brand Kit & Templates	✅	✅	✅	❌	✅
Voiceovers	✅	✅	✅	✅	✅
Social Media Optimization	✅	❌	✅	❌	✅
Collaboration Tools	✅	✅	✅	❌	❌
Pricing (Affordable for SMBs)	✅	❌	✅	❌	❌
Beginner-Friendly	✅	✅	✅	❌	✅

Predis.ai stands out for its balance of simplicity, flexibility, and social-media-first design — something most tools miss. It’s not just for video experts; it’s made for the everyday creator who wants speed, quality, and creativity in one place.

Final Thoughts: Making the Right Choice

While your search for “Features to Look for an AI Video Generator” isn’t about finding the most advanced or expensive one. It’s about finding a tool that matches your workflow, respects your time, and enhances your creativity.

The features we covered from smart text-to-video and branding control to automation and analytics define what a truly capable AI video generator should look like.

Predis.ai happens to check every one of those boxes, but more importantly, it makes video creation fun, accessible, and rewarding especially for small businesses, marketers, and creators trying to keep up with the pace of digital storytelling.

At the end of the day, the best AI video tool isn’t the one with the most features; it’s the one that empowers you to bring your ideas to life effortlessly.