Creatify AI in short: an AI tool that turns a product link into avatar-led video ads.
Creatify does one job: it makes avatar-led video ads from a product link.
Read the credit system and billing terms carefully before you pay.
Visit Creatify's official siteDisclosure: Predis.ai makes a competing product. We built this review from Creatify's public pricing, help docs, and user reviews, and ran one side-by-side test on the same product. We note where the two tools differ.
Creatify is an AI platform built around a four-step loop: paste a product URL, and it pulls the product images, title, and description, writes a script, pairs it with an AI avatar and voiceover, and renders a short video ad.
It later added agent-style tools that research a brand and its competitors and produce concepts, scripts, and ad variants from a brief. The company behind it is a San Francisco startup founded by engineers who previously built ad and AI products at Meta and Snap.
| Company | Creatify Lab |
|---|---|
| Headquarters | San Francisco, California |
| Founders | Yinan Na (co-founder and CEO, formerly Snap and Meta), Ledell Wu (co-founder and chief research scientist, formerly Meta), Xin Zhou (co-founder and CTO) |
| Launched | 2023 |
Source for funding and scale: Creatify's Series A announcement via Business Wire / The Globe and Mail.
Paste a product page link and Creatify pulls the product details and builds a video ad draft with a script, avatar, and voiceover. Output depends on the page, and pages with detailed product descriptions give it more to work from.
Reviewers report that sparse pages or products that sell on specifications produce generic scripts that need editing.
Creatify advertises up to 1,500 AI actors on Pro (300 on Free and Starter), across 75+ languages. You pick an avatar, and it reads your script on camera in a UGC-style format.
Creatify's own avatar model. Give it one photo and one audio clip, and it generates a video of that person speaking, animating the head, face, and hands rather than just the mouth.
Makes multiple variations from one product link, with different avatars, hooks, and script angles, so you can test several versions at once.
Creatify writes ad scripts from your product details.
Users on G2 say the scripts can feel generic and often need a rewrite to sound like the brand.
Make an avatar of yourself or a brand spokesperson. The Pro plan includes 3 custom avatars, and there is no way to add one on Starter.
Creatify Agent researches your brand and competitors and writes concepts and scripts, and Performance Agent analyzes results from Meta, TikTok, and AppLovin. AdFlow swaps a product image, script, or call to action without rebuilding an ad.
Creatify shows the credit cost of a video before you render it, so you see the charge before you spend credits.
Creatify runs on monthly credits. Prices checked on 6 October 2026 from Creatify's pricing page.
Annual billing saves 15%, though the banner on the pricing page advertises up to 50%. You will find older prices on other sites, often $33 and $49; those were the prices before an increase in 2026.
Video cost depends on length and render quality. One pricing breakdown from August 2026 reported a rate of 5 credits per 15 seconds for basic videos. Ads made with Creatify's Ad Agent cost more: our test ad used 11.5 credits for 15 seconds.
Higher-quality renders cost more: Aurora uses 20 credits per 15 seconds. At our test rate of 11.5 credits, a 15-second Ad Agent ad on Starter costs about $4.49. Creatify's API bills separately, at 5 credits per 30 seconds.
Unused credits run on a rolling two-month cycle rather than banking indefinitely.
This is a recurring complaint on G2 and Trustpilot.
Creatify's refund policy says payments are final and non-refundable, with narrow exceptions: a same-day charge with no usage, or one month back after 3 or more months unused.
Creatify has a large review footprint on G2, Trustpilot, and Product Hunt. We read through recent reviews on each; here are the patterns that come up most.
We ran one test: the same product, the same settings, in both tools, using each tool's first output without edits. It is a single test rather than a full benchmark, so treat it as a sample of what each tool does by default.
AZLANE Men Full Sleeve Color Block, Striped Hooded Sweatshirt| Criteria | Creatify | Predis.ai |
|---|---|---|
| Script: does it sell the product clearly? | 4 | 4.5 |
| Visuals: product shown accurately and well | 5 | 5 |
| Voice and avatar delivery | 2.5 | 5 |
| Brand fit: does it look like the brand? | 5 | 5 |
| Editability: how easy is it to fix one part? | 2 | 5 |
Credits are each tool's own unit, so compare the share of the month and the cost at list price rather than the raw numbers.
Predis.ai's ad had the stronger script (4.5 against 4). The two tied in product accuracy and detail. Where Creatify lacks is the avatar selection, Predis.ai used the same actor in the product image. Predis.ai was easier to fix one part of (5 against 2) and finished a minute faster, 7 minutes against 8. At list price, Predis.ai's ad cost less than half as much: about $2.07 on Predis.ai Core against about $4.49 on Creatify Starter.
Based on each product's public information as of 6 October 2026.
| Feature | Creatify | Predis.ai |
|---|---|---|
| Core idea | Avatar-led video ads from a product link | An AI ad platform for ads, videos, and images that look like your brand |
| Starting price | Free plan; paid from $39/month | $32/month for Core, or $19/month billed annually (see Predis.ai pricing) |
| Plans | Free, Starter, Pro, Enterprise | Core, Rise, and Enterprise+ |
| Trial | Free plan with 10 credits | 3-day trial, card required |
| Avatars | 300 AI actors on Starter, up to 1,500 on Pro, plus Aurora and 3 custom avatars on Pro | 244+ AI avatars and Custom Avatars |
| Editing one part of an ad | Limited fine control, per user reviews; Creatify says its Agent can now tweak a single scene | Fix-one-frame editing |
| Competitor research | Competitor ad tracker on Pro, up to 10 brands | Competitor intelligence and Social Intelligence |
| Start from an existing ad | Ad Clone, which remakes any ad from a URL, on Pro | Reference-ad input |
| Performance insights | Performance Agent | Insights |
| Publishing | Ad launcher for Meta, TikTok, and AppLovin on higher plans | Publishing and Scheduling on all plans. Autoposting on Rise and Enterprise+. |
| G2 rating | 4.8 / 5 (1,753 reviews) | 4.7 / 5 (91 reviews) |
your ads are built around a person talking to camera, and you want a script written for you from a product link.
you want video ads and UGC that look like your brand and room to fix them without starting over.
Predis.ai offers a 3-day trial (card required), so you can run the same product through both and decide for yourself.
At the center of the product, Creatify turns a product link into an avatar ad. Its avatar library and Aurora model are the main features.
The weaker parts sit around the product rather than in it: credit math that is hard to predict, credits that expire, and a billing and refund experience that a meaningful share of users complain about.
If avatar-led ads are the core of your creative, Creatify's free plan gives 10 credits a month to test that workflow.
If you care more about product accuracy and custom avatars, run the same product through Predis.ai and compare the results yourself.
Pricing, credits, refunds, and how it compares.
Is Creatify free?
Yes, there is a free plan with 10 credits a month, which is enough for about 2 video ads or 20 image ads. Free exports include a watermark, so it works for testing rather than publishing.
How much does Creatify cost?
Paid plans start at $39/month for Starter and $99/month for Pro, with custom Enterprise pricing. Annual billing saves 15%, though the banner on Creatify's pricing page advertises up to 50%.
How many videos do you get per plan?
It depends on video length and render quality. At a reported rate of 5 credits per 15 seconds for basic videos, Starter's 100 credits cover about 20 fifteen-second ads. Ads made with Creatify's Ad Agent cost more: our test ad used 11.5 credits, which works out to about 8 fifteen-second ads a month on Starter.
Do Creatify credits expire?
Yes. Unused credits run on a rolling two-month cycle rather than carrying over indefinitely.
Is Creatify legit?
Yes. Creatify is a venture-backed company based in San Francisco that has raised $24M+ in total, including a $15.5M Series A in 2025 and a later investment from Comcast Ventures. Most user complaints are about credits and billing rather than whether the product works.
What is Creatify's refund policy?
Creatify's refund policy says payments are final and non-refundable, with narrow exceptions: a same-day charge with no usage, or one month back after 3 or more months unused. Check the current policy before subscribing.
Does Creatify have an API?
Yes. Creatify's API is sold separately from the web plans: API Starter is $99/month for 500 credits, and API Pro is $299/month for 2,000 credits.
Is Predis.ai better than Creatify?
It depends on the ads you make. Creatify is built around avatar-led ads. Predis.ai is built for branded video ads that follow your reference products, avatars and custom avatars. The side-by-side test above shows both on the same product.