vs Ocoya. Which tool is better for social media marketing?

As the world increasingly turns to social media for news, connection, and entertainment, businesses follow suit and utilize these platforms to reach larger audiences. However, with the vast number of users and the ever-changing landscape of social media, it can be difficult to know where to start or how to stand out. That’s where AI social media marketing tools like vs Ocoya come in. Let’s see which tool is better at social media marketing.

AI social media marketing tools are able to utilize data and machine learning to identify patterns and trends in social media use. This allows them to more effectively target potential customers and create content that is more likely to be seen and engaged with. In addition, AI social media tools can automate many of the tasks associated with social media marketing, freeing up time for other tasks.

What are the types of AI?

Artificial Intelligence (AI) is a wide-ranging field which incorporates anything from programming a computer to beat a human at chess, to developing algorithms that can trade stocks autonomously. In between these two extremes are many other possible applications of AI. Here are some of the most common types of AI:

  1. Machine Learning
  2. Natural Language Processing
  3. Robotics
  4. Predictive Analytics
  5. Deep Learning

What is AI used for?

There’s no single answer to this question as AI can be used for a variety of tasks, from simple tasks like sorting and categorizing data to more complex tasks like making predictions and recommendations. However, some common examples of AI applications include:

Automated customer support: Chatbots are a form of AI that can provide customer support 24/7.

Fraud detection: AI can help financial institutions identify fraudulent activities.

Personalized recommendations: Services like Amazon and Netflix use AI to provide personalized recommendations to users.

Search results: AI is used to power search engines like Google and Bing.

AI content writing: AI content writers help in creating or producing content with a small input, thus helping in saving a lot of time.

AI social media marketing tools: AI post schedulers are becoming a hot topic because of their automation and content generation features.

Social media marketing and AI

In recent years, social media marketing has become an increasingly popular and effective way for businesses to reach their target audiences. One such trend that has been gaining a lot of attention lately is the use of artificial intelligence (AI) in social media marketing. AI can be used in a number of ways to help businesses automate and improve their social media marketing efforts.

For example, AI can be used to help businesses better understand their customers and target audience. AI can also be used to help businesses create more personalized and targeted content. Additionally, AI can be used to automate the process of analyzing social media performance.

This can be done through the use of AI tools. AI can be used to schedule posts, generate caption, Hashtags and even post ideas.

Quick comparison between vs Ocoya

What is is a tool that helps in social media marketing with the help of AI. It helps in the generation of posts with the help of artificial intelligence right from scratch. They also have numerous free tools that anyone can use. is reliable and fast for the generation of posts that can be scheduled to your social media platforms with a click. This not only saves time but also helps in better idea generation which is new and unique.

Types of content that can be generated with the help of –

  1. Social media creatives
  2. Videos and reels
  3. Captions and Hashtags
  4. Ecommerce product videos
  5. Ecommerce product posts
  6. Content scheduling
  7. Ads for social media

It is ideal for –

  1. Businesses
  2. Social media marketers
  3. Ecommerce store owners
  4. Social media influencers social media content generator

What is Ocoya?

It is an AI writing tool. Users can quickly generate well-written, interesting articles with the tool. Ocoya can assist you with producing social media posts, and articles for your website or blog. It is a straightforward tool that enables quick content creation.

Using the Ocoya AI writer is simple. Simply enter your article’s topic, and the tool will automatically create a well-written, educational article for you. This website also helps in social media content creation and post scheduling for social media marketing.


The content that can be created with Ocoya –

  1. Social media posts
  2. Ad copy
  3. Content scheduling
  4. Caption and Hashtag generation

This website is ideal for –

  1. Social media marketers.
  2. Ecommerce folks
  3. Businesses
  4. Social media influencers
  5. content writers Vs Ocoya

Social media creatives
Videos and reels
Product videos
Ecommerce product posts
Content scheduling
Captions and Hashtags
Social media posts
Ad copy
Content scheduling
Captions and Hashtags
IDEAL FORBusinesses
Social media marketers
Ecommerce store owners
Social media influencers
Social media marketers
Ecommerce folks
Social media influencers
content writers
PRICE20$ a month 15$ a month
CUSTOMER REVIEWS Trustpilot – 4.7/5
G2 – 4.8/5
Capterra – 4.8/5
Trustpilot – 4.8/5
G2 – 4.8/5
Capterra – 4.8/5

Detailed comparison – Vs Ocoya

Let us look at detailed features of and Ocoya

1. Prices:

  1. FREE PLAN – 1 Brand, 15 AI-Generated Posts, 10 Competitor Analysis Runs, Watermark.
  2. SOLO PLAN – 1 Brand, 120 AI generated posts, 60 competitor analysis, 2 team members.
  3. STARTER PLAN – 2 brands, unlimited posts and competitor analysis with 2 team members.
  4. AGENCY PACK – 7 Brands with 6 team members, unlimited posts and competitor analysis.


1. Free plan – 0$, 1 workspace, 1 user, 1 social profile, 15 copywriting ideas, 0.1GB storage.

2. Bronze plan – 15$ a month, 1 workspace, 1 user, 5 social profiles, 100 copywriting ideas, 10GB storage.

3. Silver plan – 39$ a month, 5 workspaces, 5 users, 20 social profiles, 500 copywriting ideas, 50GB storage, Design templates.

4. Gold plan – 79$, 20 workspaces, 20 users, 50 social profiles, 1500 copywriting ideas, 200GB storage, Design templates, Copywriting languages.

5. Diamond plan – 159$ a month, 50 users, 150 social profiles, Unlimited copywriting ideas, 500GB storage, Design templates, Copywriting languages, Advanced analytics, Branded reports, REST API.

ocoya pricing

2. Features:

The main feature provided by is social media post generation using AI. All you have to do is to input a short one liner about your business or service and the creative will be generated in seconds. Then choose from the AI-generated captions and hashtags and proceed with scheduling the post. The competitor analysis option makes it easier for you to plan content based on competitors’ social media insights. vs ocoya

The quality of content generated is amazing and it saves a lot of time. This tool is best for social media content creation and scheduling. The competitor analysis helps you to come up with better content strategy. has a lot of features and free extra tools as well which are discussed later in the extra tools sections.


Ocoya is known for its copywriting tools. It does not have many tools for social media post-generation. There is a tool for post-scheduling. One can generate captions and hashtags through copywriting tools. One can post on different social media at the same time with the help of their post schedulers. Selecting the creative design, editing the creative then generating the caption, and hashtags separately, and then scheduling the post consumes more time. Hence this tool has some disadvantages with this. They have one extra option to write about analytics.

3. Extra tools and resouces – Vs Ocoya: has a bunch of extra AI tools and resources. These are completely free to use without any limitations. Free tools-

  1. Hashtag Generator
  2. Color Palette Generator
  3. Best Photo Picker
  4. Video Thumbnail Picker
  5. Background Remover
  6. Stock Image Search
  7. Background Color Changer

One can easily generate hashtags and edit pictures with these tools. extra tools


Ocoya does not have any free extra tools and resources. They have plenty of copywriting tools but these are in the paid plan. There are no extra tools and resources other than copywriting tools in this tool.

4. Third- party integration:

Third-party integrations allow you to connect various software applications you’re using so that they can share data and information. This can make your business more efficient and help you avoid data entry mistakes.

Third-party integrations are present on both websites. Both websites allow integrations with a minor difference. Ocoya allows integration only with the paid plan but allows integrations with social media platforms even in the free plan.

5. Post scheduler:

With’s built-in post scheduler, you can schedule your posts to your platforms in a click. Predis supports Instagram, Facebook, Pinterest, LinkedIn, TikTok and Google Business. post scheduler

You can schedule the post at the best possible time or publish it immediately to your social media profiles. This makes content creation quick, saving precious time.


This website has a post scheduler that will help you to post on various social media handles. You need to edit the creative first, generate captions and hashtags through the copywriting tools, and use it in the post scheduler section which wastes some time. Whereas in, the AI generates creatives along with captions and hashtags.

ocoya scheduler

Benefits of using AI in social media marketing

1. Automated content creation: AI can help you create content for your social media channels automatically. For example, you can use AI to generate blog posts or social media posts based on keywords that you provide.

2. Improved targetting: AI can help you target your social media marketing efforts more effectively. For example, you can use AI to target specific demographics or interests.

3. Increased engagement: AI can help you increase engagement with your social media content. For example, you can use AI to identify and respond to comments or questions.

4. More efficient management: AI can help you manage your social media channels more efficiently. For example, you can use AI to automate tasks such as scheduling posts or approving comments.

5. Greater insights: AI can help you gain insights into your social media marketing efforts. For example, you can use AI to analyze your social media data to identify patterns or trends.

Our verdict

After comparing vs Ocoya AI content generator, we can conclude that takes the lead. is a better choice for people who are okay with 15 posts per month. It is also not easy to understand the features with only one credit per month in Ocoya. When it comes to paid plans, has better options and exciting plans.

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Tanmay Ratnaparkhe

Co-founder, 2X Entrepreneur, tech enthusiast, and SaaS expert, specializing in Instagram marketing and AI. With a knack for leveraging technology for marketing success, they share valuable insights and strategies to boost your digital presence and productivity.