Whether you are a music lover or not, you would have inevitably heard, loved, and grooved to catchy Instagram reel audios at one point or another. You might have even searched for similar reels just so you could hear it one more time.
If this was you, you know how addicting trending audios are, which is all the more reason for you to use them in your reels.
Sounds simple enough, right?
It is simple if you know where to find it before it becomes the next big thing. Let’s dive in to know how to find trending audio for Instagram.
Why Should You Use Trending Audio on Instagram?
There are a number of reasons when it comes to the importance of using trending audio, but why exactly is it beneficial?
- Invoking a sense of Familiarity: Trending audios are an indication that people enjoy and know the track. This makes them more susceptible to stay, watch, like or comment on the content. On the other hand, you get to have fun whilst garnering the attention of your audience. It is a win-win!
- Puts you in front of a new audience: The beauty of using this audio is that you get a chance to present your brand before new people. With the right use of these trends, you can unlock potential new followers and widen your audience.
- Keeping it Fresh: Being a part of trends gives out the message that your brand is in the know and you work on keeping yourself updated. This will in turn boost your engagement and keep your brand relevant.
How to find Trending Audio for Instagram Reels?
1. Scroll Through Reels
If you already spend a ton of time on Instagram reels (like me!) then this method is going to be your favorite way to research.
To do this:
- Click the reel button on the bottom right of your Instagram account.
- And scroll! (Yes, that is all you have to do!)
- Keep an eye on the bottom left corner for a small upward arrow which indicates that this audio is trending.
- Click on the song name to see multiple reels using the same audio. Scroll through them to get inspiration on using this audio for your business.
- Use the “Save Audio” button if you don’t want to use that sound right now. But remember, time is of the essence, so create reels as soon as you find them.
So, the next time someone asks you to get off your phone, you can say you are working on your business and no one would be wiser!
2. Take inspiration from the Instagram Creators account
All trending audios bundled up and sent straight to your Instagram feed? Yes, please!
Instagram’s creator account is a treasure trove for creators. From tips and tricks to beat the algorithm to information on any new tools they roll out, this page does it all.
And best of all, these details come straight from the source! Need I say more, go follow the Creators account right now!
3. Make use of Reels Editor
The In-app Reels Editor of Instagram comes loaded with many features. One of those handy tools is the ability to see trending audio.
With just a couple of clicks, you can get your hands on not one but a whole list of them.
To access this, do the following:
- Swipe left to go to the post editor on Instagram and click the Reels option at the bottom.
- Click the audio button in the top left corner
- The audio will be split up into 4 categories: For you, Trending, Saved, and Original audio. Tap “Trending” to get your hands on this list.
Pro tip: If you are a business owner and want to use royalty-free music for your reels, then you can opt for the ones listed below “Original audio”.
4. Follow Popular Creators
When you need to find trending audio for Instagram, you can always turn your sights to fellow creators. Some people are quick in spotting and jumping on trends and checking their accounts can help you too.
Choose a creator of your choice and refer to their recent posts. Keep an eye out for the upward arrow symbol beside the music name. Also, check how that particular reel performed.
Does it have high views and engagement? If yes, then Bingo!
Repeat this process with multiple creator accounts and compile a list of songs that can work with your content.
5. Find New Tunes with Meta’s Sound Collection
As a business owner navigating copyright issues is a hassle, especially if you are not enlightened on the rules.
In such times, music libraries that have commercially usable songs are a godsend. Enter: Meta Sound Collection.
With this tool of Meta, you can not only find as many trending sounds as you require but you can also filter them based on a myriad of factors like genre and so on.
The only downside? You can only use the content created with these sounds in Meta-related platforms. So if you are looking to post on TikTok or Youtube shorts, then bid this option goodbye.
To find trending audio on this platform, do the following:
- Search “Meta Sound Collection” on Google and log in with your Facebook account.
- Once you are on the home screen, scroll down to see filters like tempo, mood, genre, and sort by options.
- Set the “Sort by” option to “Most Popular”
Et voila, that is how you find trending audio for Instagram!
You have a list of audio that you can use for your business account that is completely royalty-free!
6. Watch out for Trending Audio Content
You can pick a random niche on the planet, and we bet that there is at least 1 creator out there who is working on it.
Believe it or not, finding trending audio for Instagram is a niche too!
There are some Instagram accounts that do God’s work of finding trending sounds and posting them on their accounts. Check out their pages from time to time so you can jump on the trend.
Step by Step process on how to add Trending Audio to reels
Now that you know how to find trending audio for Instagram, the content and a determination to make this your next viral reel, is all you need. Combine all these ingredients and you have the recipe for success!
To post a reel with the audio of your choice, follow these steps:
- Click the + button at the bottom to start creating your reel.
- Select the “Reel” option in the bottom right.
- Use the video of your choice and click the “Next” button.
- Tap the “Audio” symbol in the bottom left corner of the editor.
- Select the “Trending” button and choose the audio of your preference and the portion of the song you want to include in your reel.
- Do any more edits as per your requirement and hit “Next”, Add the caption of your choice and hit “Next” to post the reel to your feed.
Best music for Instagram reels – December 2024
Instagram Trends are fleeting. It is here one minute and vanishes the next moment, which makes it a hassle to find trending audio for Instagram. Therefore, no list is comprehensible. So when you see this list, check if these audios still have the upward arrow button before creating content surrounding it.
With that being said here is a roundup of the trending sounds that are making people groove right now to help you get started:
Number One Girl
This slow number by K-pop singer Rose is the perfect track for slow videos. Whether you are looking to do an unboxing video or a day in the life of video, this track will fit you like a glove.
Some content types we suggest:
- Unbox a PR Package
- Do a GRWM video
- Show your work setup
Chest Pain (I Love)
This sad and expressive number by Malcolm Todd is another track you can consider. Small snippets of your daily life with the phrase “I love” repeating in the background are a perfect starting point to get your reel started.
Some content types we suggest:
- Post about a recent vacation/something you loved recently
- A compilation of joyful moments
- Showcase your products and mention one thing you love about them.
Love Remix (@Northernelg)
This remix by the creator @Northernelg is adapted from the song Another Love is another versatile audio that can go with many niches. The creator has published the reel template for the same, so all you have to do is hit “use template” and dive right in!
Some content types we suggest:
- An Outfit Haul video
- What I Eat in a Day kind of videos
- Your Travel Adventures
Seasons
This song track by Sam Austins is perfect for compiling a large number of videos that pass by in sync with the rapid beats. So if you have lots of BTS videos of your business, then this can be an audio worth checking out.
Some content types we suggest:
- Show how much work goes behind your business
- A December roundup
- Make a vision board
Heather
“I still remember, the 3rd of December”, if you have heard this somewhere and did not understand the reference, don’t worry!
GenZ lingo and trends are hard to keep up with, so let us break the secret to you.
This song by Conan Grey talks about Love and Heartbreak. According to the trend, December 3rd is considered Heather Day on Tiktok, where supposedly a person’s crush should give them a sweater on this day as an indication of their affection.
You might or might not get a sweater this year, but with this song, you are guaranteed some light-hearted content.
Some content types we suggest:
- Memes or something funny related to your niche
- A cute giveaway (instead of a sweater) for your audience
- Product packaging video
Toxic Till the End
Rose’s peppy, upbeat song is perfect for any listicle or product inventory type of video. This song has been popping up every now and then on my feed and every time it proves to be delightful.
Some content types we suggest:
- Show products that fit a particular occasion (Eg: Dazzle up New Year’s Party with our trending collection)
- A listicle that is related to your niche (Eg: 5 Tips to Motivate Yourself)
Good Luck Babe x Last Christmas (Altego mix)
This remix by Altego music is hard to miss. At least once or twice you would have seen this song pop in your feed being passed around different niches, all unique in their own way.
Some content types we suggest:
- List of movies/books/series you enjoyed
- Some extra photoshoot pics that never made it to your feed
- Share a family recipe that has a special place in your heart
White Christmas
If being bundled up in a blanket with a warm hot chocolate could be a song, then that song is this. White Christmas is a perfect embodiment of the Christmas spirit and a perfect match for your slow and festive reels.
Some content types we suggest:
- Christmas celebrations in your office
- A slow day in your life
There is no one size that fits all when it comes to using trending audios for your reels. With the right amount of creativity and understanding about the trend you can make the sound work for your business.
If you still feel lost, then scroll through the reels under the audio to get an idea of what kind of content to create.
How to Effectively Use Trending Audio?
Trends come and go, but leveraging them efficiently can help you take advantage of the fleeting moments. Here are a few tips and tricks to help you:
- Better Late than never doesn’t fly here. Time flies, trends pass and people move on to the next shiny thing. So if your choice of music is between the sweet spot of 30 – 50K reels created already then you are in the right place. However, if it has gone past 100K, you have lost your window.
- Don’t jump on every trend you see. Instead, stop and think if this audio is relevant to your brand and niche. Is this audio something that genuinely excites you and makes you want to share it with your audience? Then, go for it!
- Every post need not be a trending audio kind of post. Always remember that your brand is about you. The most important way to make people like your brand is to connect with them on a personal level. So do some talking videos, offer insights that might help them, and learn their preferences – while throwing funny trending videos here and there.
- When you use trending audio, the Instagram algorithm works to bring that in front of a new audience. So creating heavy content that only your audience can understand is not the way to go. Instead, think of ideas that will intrigue people who do not know you. Bonus points if they follow you!
- Keep track of your data. When you post content, follow up with it, and find out how it is performing. See which performs well – the trending audio reel or your normal content. Formulate a hypothesis and run with it. Rinse and repeat. This way you can find out what content is best received by new and old audiences alike.
- Short reels perform well. Attention spans are reducing and people get bored easily. To retain your audience’s attention, aspire to create videos under 7 seconds. Also, use a lot of movement to keep them engaged. This movement can be anything from a change in camera angles, dynamic texts, or a different location.
One Final Thing
The best thing you can do when creating content for socials is to have fun with it. So, don’t just focus on trends and a million other viral strategies but be authentic to yourself.
And when you use any of these trending audios on your reels, do tag us @predis.ai! We would love to see your content!
FAQs:
Audio is considered to be trending when lots of creators and businesses alike use that audio to publish their content. These audios then become crowd favorites and a way to garner more engagement.
Yes! You can tap on the song name at the bottom of the reel (under the account name). You will then be moved to the song page, where you can click the bookmark button to save it for later use.
You can look for the upward arrow button in the bottom left corner of a reel (beside the song name). If the arrow is present, then it is a trending audio.
