How to Unhide Posts on Instagram?


For brands and content creators, Instagram is one platform that you cannot do without. It is the third most-used platform in the world, with a sizeable demographic of Gen-Z and millennials.

However, the number of users on the platform is not what makes it truly special; it also has to do with the amount of activity the platform witnesses. 66,000 photos and videos are shared on Instagram every minute, with 694,000 reels being sent via DM on the platform.

To keep up, brands have to share content on the platform constantly. But sometimes, you will be tempted to hide posts from your audience. Maybe it was an old photo that didn’t fit your current aesthetic, or perhaps it was a post with a person or brand you are no longer associated with.

Whatever the reason, it’s easy to hide posts on Instagram, but what if you change your mind and want to unhide them? Fortunately, it’s just as easy to unhide a post on Instagram.

In this article, we’ll walk you through the process step-by-step so you can get your hidden posts back on your profile in no time. 

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Step 1: Open your profile

Once you’ve opened the app, tap on the ‘Profile‘ icon at the bottom right of the screen. This will take you to your profile page, where you can see all of the posts that you’ve shared on Instagram.

Step 2: Tap on the three-dot icon

In the top right corner of your profile page, you’ll see a three-dot icon. Tap on this icon to open a menu of options.

How to Unhide Posts - open instagram profile

Step 3: Tap on ‘Archive’

From the menu that appears, tap on ‘Archive‘. This will take you to a page where you can see all of the posts that you’ve hidden from your profile.

How to Unhide Posts - select archive

Step 4: Locate the post you want to unhide

Scroll through the list of hidden posts until you find the one that you want to unhide. When you’ve found it, tap on the post to select it.

Step 5: Tap on ‘Show on Profile’

Once you’ve selected the post, you’ll see a button at the bottom of the screen that says ‘Show on Profile‘. Tap on this button to unhide the post and make it visible on your profile again.

show post on Instagram profile

Step 6: Confirm the changes

After you tap on ‘Show on Profile‘, you’ll see a pop-up window that asks you to confirm the change. Tap on ‘Yes’ to unhide the post and make it visible on your profile again.

Step 7: View the unhidden post on your profile

To view the unhidden post on your profile, simply tap on the ‘Profile‘ icon at the bottom right of the screen and scroll through your posts. You should see the unhidden post at the top of the list.

That’s all there is to it! With just a few taps, you can easily unhide any posts that you’ve previously hidden from your profile on Instagram.

Things To Keep In Mind When Unhiding Instagram Posts

There are a few things to remember when unhiding posts on Instagram. First, it’s important to note that unhiding a post will not automatically restore any likes, comments, or other interactions that the post received while it was hidden. If you want to regain these interactions, you’ll need to engage with the post again after unhiding it.

Also, it is worth noting that there are a few limitations to the “Show on Profile” feature. For example, you can only unhide posts that you have previously hidden from your profile. You cannot unhide posts that have been deleted or posts that you have never shared on your profile in the first place.

Additionally, Instagram only allows you to unhide a certain number of posts at a time, so you may need to wait a bit before you can unhide more posts if you’ve reached the limit.

Wrapping It Up

In conclusion, if you’ve hidden a post on Instagram and want to make it visible again, the process is simple and easy to follow. Just open the app, go to your profile, tap on the three-line icon, select ‘Archive, ‘locate the post you want to unhide, and tap ‘Show on Profile. ‘ Confirm the change, and you’re all set – the post will be visible on your profile again. Whether you’re looking to regain interactions or want to bring old content back to the forefront, unhiding posts on Instagram is a quick and easy way to do so.

For creating more posts or resharing old posts with a new brand aesthetic, you can always use With the power of AI-generated options, you can take the ideas from your old posts and create new versions of them, including converting the content into new formats like videos, carousels, and more.

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Tanmay Ratnaparkhe

Co-founder, 2X Entrepreneur, tech enthusiast, and SaaS expert, specializing in Instagram marketing and AI. With a knack for leveraging technology for marketing success, they share valuable insights and strategies to boost your digital presence and productivity.