Poll

The poll feature on social media platforms allows users to create simple surveys or polls to gather opinions, preferences, or feedback from their audience. This feature typically allows users to create a question and provide multiple-choice answers, with the option for respondents to select one of the provided choices.

Conducting polls on social media can be a valuable way to engage with your audience, gather feedback, and gain insights. Here are some tips on how to conduct a poll on social media –

  1. Define Your Objective: Determine the purpose of your question. Are you looking to gather feedback on a new product, engage your audience, or gather market research?
  2. Choose the Right Platform: Select the social media platform where your audience is most active. Platforms like Twitter, Facebook, and Instagram all have built-in poll features.
  3. Create Your Poll: Use the platform’s question feature to create your question and set the response options. Keep your question clear and concise, and limit the number of response options to make it easy for participants to answer.
  4. Promote Your Poll: Share your polls on your social media channels to encourage participation. You can also consider using paid promotion to reach a larger audience.
  5. Monitor and Analyze Responses: Keep an eye on the responses as they come in. Most social media platforms will provide real-time results. Analyze the data to gain insights and identify trends.
  6. Engage with Participants: Respond to comments and engage with participants to encourage further interaction. This can help build relationships with your audience.
  7. Share Results: Once the polls have ended, share the results with your audience. This can help generate interest and engagement.
  8. Use Insights for Future Campaigns: Use the insights gathered from your polls to inform future marketing campaigns, product development, or content strategy.

How to create a poll on different social media platforms –

1. Twitter –

  • Click on the “Tweet” button to start composing a new tweet.
  • Click on the “Add poll” icon (it looks like a bar chart).
  • Type your question into the “Ask a question” field.
  • Enter the different options for your poll. You can add up to four options.
  • Choose how long you want your poll to run (up to 7 days).
  • Click on the “Tweet” button to post your poll.

2. Facebook –

  • Go to your Facebook page or group and click on the “Create post” button.
  • Click on the three dots (…) and select “Poll.”
  • Type your question into the “Ask something…” field.
  • Enter the different options for your poll. You can add up to two options.
  • Choose how long you want your poll to run (up to 2 weeks).
  • Click on the “Post” button to publish your poll.

3. Instagram –

  • Open the Instagram app and swipe right to create a new story.
  • Click on the sticker icon (it looks like a square smiley face) and select the “Poll” sticker.
  • Type your question into the “Ask a question” field.
  • Enter the different options for your questions. You can add two options.
  • Click on the “Your Story” button to share your poll with your followers.

4. LinkedIn –

  • Go to your LinkedIn profile, company page, or group and click on the “Start a post” button.
  • Click on the “Create a poll” option.
  • Type your question into the “Ask a question” field.
  • Enter the different options as per your need. You can add up to four options.
  • Choose how long you want your polls to run (up to 2 weeks).
  • Click on the “Post” button to publish your poll.

These polls feature is designed to be simple and easy to use, allowing users to quickly gather feedback and engage with their audience on social media. This can help in understanding what the audience wants, especially for businesses and service providers.

Other social media terms –

  1. Geotargeting
  2. Fan Girl
  3. Double Tap
  4. Email Marketing
  5. CRM