We have heard influencers press on the term Lewk. Now you must be wondering what that means. It is a simple word that is a synonym of the word look. It is used to describe a particular outfit, style, or appearance. If the appearance is fashionable, striking and unique then this word can be used. It is most commonly used on social media like Instagram, Twitter, Facebook and TikTok to compliment someone on their look.
Origin –
It is believed that this term originated from the drag ballroom culture, particularly from the African American and Latinx LGBTQ community. This term originated from ‘Look’ and is just an exaggerated pronunciation of it to showcase artistic aspects of the outfit and emphasize drama through this slang.
Can Lewk be used by everyone?
Although this word originated from the drag culture, it is very much being used by people of all cultures, sexes and ethnicities. There is no label to it that only drag culture or LGBTQ communities can use this term.
In LGBTQ community this word is used to describe the whole persona a drag performer creates, often with exaggerated or theatrical elements. It embodies a specific style, aura, attitude or theme.
Examples –
“How are we loving the Lewk?” – Here a makeup artist has posted a fun poll on Instagram and is asking about the look in general. This slang fits perfectly since it is a glam makeup look.
“All dolled up for the Cannes festival. In Love with Lewk created by Makeup by Mario.” In this case, the celebrity is expressing how much she loves the makeup look created by the makeup artist.
“Serving Lewks on a Monday. Who says Mondays are dragging?” This is the perfect example of showcasing a perfect look and proudly representing it to the people.
Other social media terms –