Mokhoa oa ho rekisa lihlahisoa tsa Wix ho Media Media?

Bakeng sa bo-rakhoebo ba sebelisang sethala sa Wix, ho kopanya mecha ea litaba ea sechaba ho ka eketsa phihlello ea bona le thekiso ea bona. Bokhoni ba ho rekisa lihlahisoa tsa Wix mecheng ea litaba tsa sechaba bo bonts'a matla a lipapatso tse lebisitsoeng le litšebelisano tsa motho ka mong, tse hokahanyang lebitso la hau ka kotloloho le limilione tsa basebelisi ba mafolofolo lefatšeng ka bophara.  

Phuputso e bontša seo 74% ea bareki fumana marang-rang a sechaba a thusa ho etsa liqeto tsa ho reka. Palo ena e totobatsa bokhoni bo boholo ba mecha ea litaba ea sechaba e le mocha oa thekiso. 

Ho sebelisa le ho utloisisa sena ho ka thusa mong'a lebenkele la Wix ho boloka likamano tse ngata tsa bareki le bareki ba ka bang teng, ho eketsa litekanyetso tsa ho sokoloha. Blog ena e fana ka mohato ka mohato oa mokhoa oa ho rekisa le ho rekisa lihlahisoa tsa Wix mecheng ea litaba tsa sechaba ka katleho.

Ho utloisisa Platform ea Wix

Wix ke e 'ngoe ea lik'hamphani tse tsebahalang haholo ka lebaka la bokhoni ba eona bo bonolo ba ho aha sebaka sa marang-rang le likarolo tse ntle tse har'a tse ntle ka ho fetisisa tsa e-commerce. Lithempleite tse ka tloahelehang, lits'ebetso tse kopaneng tsa litefo, le mehato ea ts'ireletso ea maemo a holimo e thusa likhoebo ho theha lebenkele le letle le sebetsang la inthanete. Ho feta moo, lisebelisoa tsa eona tsa SEO tse hahelletsoeng ka hare li netefatsa hore lihlahisoa tsa hau lia bonahala ebile li maemong hantle liphethong tsa enjine ea patlo.

Ho kopanya lebenkele la hau la Wix le mecha ea litaba ea sechaba ha se molemo feela. E boetse e fetola sebopeho sa mofuta oa hau. Ho kopanya li-platform tsa e-commerce joalo ka Wix ka mokhoa o nahanang ka mekhoa ea papatso ea litaba tsa sechaba le maano a ho kenya letsoho bareki ho lumella likhoebo ho khanna sephethephethe le thekiso ka kotloloho ho tsoa boitšoarong ba sechaba.

Ntlafatsa ponahalo ea sehlahisoa sa hau ka Predis.ai's E-commerce Social Media Post Moetsi. Theha lipapatso tse makatsang, tse hohelang ka metsotsoana!

Ho theha Lebenkele la Hao la Wix bakeng sa Kopanyo ea Mecha ea Sechaba

Ho kopanya lebenkele la hau la Wix ka mokhoa o se nang moeli le boteng ba hau ba marang-rang ho bohlokoa bakeng sa ho eketsa tšusumetso ea eona mecheng ea litaba tsa sechaba. Litlhahiso tse 'maloa tse sebetsang tsa ho theha lebenkele la hau ke tsena:

1. Numella Likonopo tsa Kabelo ea Sechaba: Lumella basebelisi ho arolelana lihlahisoa tsa hau habonolo mecheng ea bona ea litaba tsa sechaba. Ho Wix, o ka etsa li-buttons tsa ho arolelana sechabeng 'me u li behe hantle feela maqepheng a sehlahisoa sa hau, kahoo o eketsa phihlello ea hau le sephethephethe.
2. Ntlafatsa Litšoantšo tsa Sehlahisoa: Litšoantšo tsa boleng bo holimo li bohlokoa ho hapa mahlo a bareki libakeng tse kang Instagram le Pinterest. Netefatsa hore linepe tseo u li sebelisang ho hlahisa lihlahisoa tsa hau li hlakile, li khantšitse hantle, 'me lia khahleha. U ka li hlophisa u sebelisa mohlophisi oa Wix, u eketsa li-filters kapa li-text overlays tse totobatsang likarolo tsa bohlokoa kapa lipapatso.
3. Craft Litlhaloso Tse Thahasellisang Sehlahisoa: Ngola litlhaloso tsa sehlahisoa u nahanne ka bamameli ba litaba tsa sechaba. Li boloke li le khutšoanyane empa li na le lintlha tse ngata le tse tletseng maikutlo e le hore li khone ho hokahana le 'mali. Hoeletsa melemo e ipiletsang ho batho bao u batlang ho ba le bona 'me u koale ka pitso ea ho nka khato.
4. Sebelisa Hashtag ka Katleho: Sebelisa li-hashtag tse amehang ka ho toba maqepheng a sehlahisoa sa hau e le hore ho ka ba bonolo ho basebelisi ba mecha ea litaba ea sechaba ba batlang lihlahisoa kapa lihlahisoa tse tšoanang le tsa hau ho li fumana ka tlhaho.
5. Kopanya Litlhahlobo tsa Sechaba: Bontša maikutlo a hlahisoang ke basebelisi ho etsa hore motho a tšepahale le ho susumetsa liqeto tsa ho reka. Kenya ts'ebetso ho tsoa ho Wix's App Market e eketsang tšobotsi ena kapele ho maqephe a sehlahisoa sa hau.

Phuputso e khethehileng e fumane seo 76% ea bareki reka lihlahisoa tse bonoang mecheng ea litaba tsa sechaba. 

Ho theha Litaba tse Kenyelletsang ho Bontša Lihlahisoa tsa Wix 

Litaba tsa ho kopanela li bohlokoa haholo ho rekisa lihlahisoa tsa Wix mecheng ea litaba tsa sechaba ka katleho. Lintlha tse latelang ke tse ling tsa bohlokoa tsa ho ntlafatsa litaba tsa hau:

• Lipono tsa Boemo bo Phahameng: Sebelisa litšoantšo le livideo tsa profeshenale ho hlahisa lihlahisoa tsa hau. Litlaleho tsa Adobe Digital li bonts'a hore lipapatso tse nang le lipono tse ntle li fumana 650% ea boitlamo bo phahameng ha e bapisoa le melaetsa ea mongolo feela. 
• E tsitsitseng Aesthetic: Sebelisa pente ea mebala e sa fetoheng, setaele le vibe ho li-post tsohle tsa hau. Ho lumellana hona ho tla matlafatsa lebitso la hau ha o ntse o etsa hore phepelo ea hau e shebahale e se na moroalo.
• bua dipolelo: Arolelana lipale litlhalosong tsa sehlahisoa sa hau. Ka mohlala, lebenkele la Wix la mekhabiso ea lehae le ka arolelana lipale tsa hore na lihlahisoa tsa bona li fetotse libaka tsa bolulo joang.
• Litaba tse hlahisitsoeng ke basebelisi: Khothalletsa bareki ho arolelana linepe le liphihlelo tsa bona le sehlahisoa sa hau, ho fana ka litaba tse nepahetseng le ho aha sechaba le ho tšepana.

Ho sebelisa malebela ana a ho theha litaba ho ka matlafatsa bokhoni ba hau ba ho rekisa lihlahisoa tsa Wix mecheng ea litaba tsa sechaba.

Ho Khetha Li-platform tsa Mecha ea Sechaba e Nepahetseng

Ho khetha li-platform tsa media tse sebetsang ka ho fetesisa ho bohlokoa bakeng sa ho holisa ponahalo le thekiso ea lihlahisoa tsa hau tsa Wix. Sethala se seng le se seng se fana ka likarolo tse ikhethang le sepheo sa palo e fapaneng ea batho.

• Facebook: Facebook e na le mefuta e mengata ea batho. E sebetsa hantle haholo bakeng sa ho aha sechaba mme e lumella tšebelisano ea bareki ka maikutlo le Messenger. 
• Instagram: Bakeng sa bamameli ba bacha, Instagram ke eona e ntle ka ho fetisisa. Ke mokhoa o motle oa ho totobatsa lihlahisoa tse khahlang ka ho fetesisa ka thuso ea litšoantšo le lipale tse bonoang haholo ke lets'oao. Ho latela Instagram Business, 70% ea ba chesehelang mabenkeleng sebelisa Instagram ho fumana sehlahisoa. 
• Pinterest: E tsebahala ka sepheo sa eona se phahameng sa ho reka, basebelisi ba Pinterest hangata ba batla ho bululeloa mme ba se ba loketse ho reka. Sethala sena se ntle haholo bakeng sa mokhoa oa bophelo le mabenkele a Wix a amanang le mekhabiso, ka 47% ea li-Pinners ho kena ho fumana mefuta e mecha le lihlahisoa.
• LinkedIn: Le hoja e se ea setso bakeng sa khoebo ea e-commerce, LinkedIn e ka sebetsa hantle bakeng sa lihlahisoa tsa B2B kapa litšebeletso tse amanang le lebenkele la hau la Wix.

Etsa hore lihlahisoa tsa hau li phele ka Predis.ai's Moetsi oa Lipapatso oa Instagram 'me Facebook Ad Moetsi. Iqapetse lipale tse khahlang lipapatsong tsa hau tse amanang le bashebelli le ho tsamaisa thekiso.

Ho theha Leano la Mecha ea Sechaba

Leano le letle la mecha ea litaba ea sechaba ho rekisa lihlahisoa tsa hau tsa Wix le hloka feela mehato e nepahetseng ea leano e tla netefatsa hore sepheo se boletsoeng se kopana le maqheka. Mona ke mokhoa oa ho theha moralo o hlolang oa litaba tsa sechaba:

Mohato oa 1: Ipehele Lipakane Tse Hlakileng

Hlalosa hore na hantle-ntle u batla ho finyella eng ho tsoa liteishene tsa hau tsa litaba tsa sechaba. 

Mohato oa 2: Utloisisa Bamameli ba Hao

Ho tseba hore na bareki ba hau ke bo-mang le hore na ba batla eng ho tla tsamaea hole. Litlhahlobo li ka u thusa ho tseba lipalo tsa bamameli ba hau, joalo ka lilemo, sebaka, le lithahasello, tse tla u thusa ho hlophisa litaba tsa hau.

Mohato oa 3: Rera Litaba tsa Hao

Khalendara ea litaba e emelang molaetsa oa lebitso la hau e lokela ho ba teng. Kenya lipontšo tsa lihlahisoa, bopaki ba bareki, le lipale tse hohelang motsoakong. Sena se tla theha lijo tse fapaneng tsa litaba tse bolokang bamameli ba thahasella.

Mohato oa 4: Hlophisa Melaetsa ea ho Kopanela ka ho Fetisisa

Nako ke ntho e 'ngoe le e 'ngoe mecheng ea litaba tsa sechaba. Sebelisa lintlha tse tsamaellanang le data ho fumana hore na bamameli ba hau ba mafolofolo hakae.

Mohlala, batho ba sebetsa ka thata ho X (eo pele e neng e le Twitter) lipakeng tsa 12pm le 3pm, moo ho ka lebelloang ho nka khefu ea lijo tsa mots'eare mosebetsing, Mantaha ho fihlela Labohlano, hape le hantle ho tloha ka 5pm ho isa ho 6pm ka Laboraro.

Mohato oa 5: Sekaseka 'me U Ikamahanye

Kamehla u shebelle ts'ebetso ea mesebetsi ea hau ea litaba tsa sechaba u sebelisa lisebelisoa tse fapaneng tse fumanehang. Lisebelisoa tsena li tla fana ka sekhahla sa lipuisano, li-click-through, le liphetoho tsa thekiso.

Ho Sebelisa Maqheka a Papatso a Lefshoang

Lipapatso tse lefuoang tsa litaba tsa sechaba li tla u thusa ho rekisa lihlahisoa tsa Wix hantle haholo. Maano a nepahetseng a tla eketsa phihlello ena. Sena se tla lumella bamameli ba bangata le bareki ba nang le monyetla oa ho u isa tlhorong ea ts'ebetso ea thekiso ka kakaretso. Mona ke maqheka a netefalitsoeng a tšoanang:

Utloisisa Likhetho tse Lefshoang tsa Phatlalatso ea Phatlalatso ea Sechaba

Facebook, Instagram, le Pinterest e 'ngoe le e' ngoe e fana ka bokhoni bo fapaneng ba papatso, ho kenyeletsoa lipapatso tsa litšoantšo, lipapatso tsa video le lipapatso tsa carousel.

Mekhoa e Molemohali ea ho Lebisa le ho Reta Lipapatso

• Ho lebisa tlhokomelo: Theha masolo a lebisitsoeng ho batho ka ho sebelisa lintlha tsa batho, lintho tseo u li ratang, le boitšoaro ba basebelisi ho netefatsa hore litaba tsa papatso li fihla ho batho bao ho ka etsahalang hore ba reke seo u se rekisang.
• Ho khutlisa hape: Kopanya retargeting ka har'a sistimi bakeng sa batho ba etetseng lebenkele la hau la Wix empa ba sa ka ba fetola. Haeba papatso e khutliselitsoe morao, sekhahla sa phetoho se ka nyoloha ho fihla ho 70%.
• Ho Ntlafatsa Matšolo a Lipapatso: E ka ntlafatsa haholo boiteko ba hau ba papatso ka ho fana ka leseli le tebileng mabapi le ts'ebetso ea lipapatso le boitšoaro ba bareki. Sebelisa lintlha tsena ho nchafatsa maano a sepheo, ho hlophisa chelete ea lipapatso bocha, le ho ntlafatsa tlhahiso ea lipapatso ho ntlafatsa boikopanyo le liphetoho.

Eketsa tšebetso ea lipapatso ka Predis.ai Jenereithara ea Kopi ea Lipapatso tsa Mecha ea Sechaba. Hlahisa lingoliloeng tsa papatso tse susumetsang, tse tobisitsoeng tse hapang maikutlo le ho susumetsa liphetoho.

Ho Kopana le Bamameli ba Hao 

Karolo ea bohlokoa ea ho haha ​​​​ts'epo ea brand le botšepehi ba bareki ba nako e telele ke ho etsa likamano tse ntle le bamameli ka ho sebelisana le mecha ea litaba ea sechaba.

Karabelo ho maikutlo le melaetsa, lipuisano tse sebetsang, kapa liphatlalatso tse kang likhetho le linako tsa Q&A li ka holisa setšoantšo sa mofuta oa hau. Kopano ena e etsa hore lebitso la hau e be motho 'me e fana ka maikutlo a bohlokoa le lintlha tse mabapi le likhetho tsa bareki le mathata.

Ho Sebelisa Influencer Marketing ho Holisa Thekiso 

Ba susumetsang ke batho ba tšepahalang ba ka fetolang boitšoaro ba ho reka ba bamameli ba bona ka litumellano tsa bona. Ho ea ka Influencer Marketing Hub, likhoebo li fumana $5.20 bakeng sa dolara e 'ngoe le e 'ngoe eo ba e sebelisang ho bapatsa ka tšusumetso. Ba susumetsang ba ka u thusa ho aha tlhokomeliso ea lebitso, ho theha litaba tse hohelang, le ho khanna sephethephethe ho lebenkele la hau la Wix.

Mekhoa e Metle ea ho Khetha Litšusumetso tse Nepahetseng bakeng sa Niche ea Sehlahisoa sa Hau

1. kamano: Sebetsa le ba susumetsang ba lumellanang le boleng ba mofuta oa hau le bamameli bao u ba lebileng. Mohlala, tšusumetso ea botle e ka ba hantle bakeng sa ho khothaletsa lihlahisoa tsa skincare ho tsoa lebenkeleng la hau la Wix.
2. Sekhahla sa boitlamo: Ha e bue ka balateli empa litefiso tsa bona tsa boitlamo. Litšusumetso tse nang le bamameli ba amehang haholo hangata li tsamaisa tšebelisano e betere 'me li na le moelelo tšebetsong ea phetoho.
3. Tshebetso e fetileng: Batla litšebelisano tsa nakong e fetileng ho tseba haholoanyane ka katleho ea ba susumetsang thekisong le boikopanong.

Ho sekaseka le ho Ntlafatsa Funnel ea Hao ea Thekiso ea Mecha ea Sechaba

Ho sekaseka le ho ntlafatsa fani ea hau ea thekiso ea litaba tsa sechaba ho bohlokoa bakeng sa ho rekisa lihlahisoa tsa Wix ka katleho. Sebelisa lisebelisoa le mekhoa e nepahetseng ho ithuta mokhoa oa ho fumana leseli le tla fana ka litokiso mabapi le ts'ebetso e ntlafetseng.

1. Latela Lipontšo tsa Ts'ebetso ea Bohlokoa (KPIs): Etsa bonnete ba le ho sala morao mesebetsi e amanang le li-KPI tsa hau, joalo ka sekhahla sa boikopanyo, CTR, kapa sekhahla sa phetoho.

Mohlala, phuputso e 'ngoe e bua ka CTR e kholo bakeng sa lihlahisoa tsa mabenkele ho Lipapatso tsa bona tsa Facebook, e leng karolelano ea 1.59%. Ho latela matšoao ana ho thusa ho utloisisa hore na ke eng e khahlang bamameli ba hau le ho ba lebisa ho reka.

2. Sebelisa Lisebelisoa tsa Tlhahlobo: Li-platform tse fapaneng, ho tloha ho Google Analytics ho ea ho Facebook Insights, li fana ka lithane tsa data mabapi le boitšoaro ba basebelisi. 

Google Analytics e bonts'a motsamao oa baeti lebenkeleng la hau la Wix ka mor'a hore ba kene ka har'a mecha ea litaba ea sechaba. Sena ke sa bohlokoa ho fumana katleho ea fani ea hau ea thekiso.

3. Arola Bamameli ba Hao: Theha likarolo tse qaqileng tsa bamameli ho latela tšebelisano ea bona le litaba tsa hau. Mofuta ona oa karohano o thusa ho hlophisa maano a fapaneng a ho bapatsa bakeng sa likarolo tse fapaneng, ho eketsa bohlokoa le katleho.

4. Etsa tlhahlobo ea A/B: Lekola khafetsa likarolo tse fapaneng tsa lipapatso tsa hau tsa marang-rang, joalo ka litšoantšo, lihlooho tsa litaba, le pitso ea ho nka khato, ho bona hore na ke eng e khahlang bamameli ba hau hantle. Teko e sa khaotseng e ntlafatsa mokhoa oa hau le ho ntlafatsa ts'ebetso ea lipapatso.

fihlela qeto e

Tataisong ena, re kentse maano a mangata a etselitsoeng ho holisa katleho ea lebenkele la hau la Wix mecheng ea litaba tsa sechaba. Ho tloha ho notlolla matla a felletseng a likarolo sethaleng sa Wix ho theha litaba tse monate le ho tseba bamameli ba hau, re ile ra beha mehato ea bohlokoa ea ho etsa hore boteng ba hau ba inthanete bo be bo tsotehang le ho khanna thekiso ka marulelong. Papatso e atlehileng ea mecha ea litaba ea sechaba e itšetlehile ka ho ts'oaroa ha lipuisano le ho sebelisa analytics ho theha maano a hau ho ea pele.

Na u batla ho fetola mokhoa oa hau oa litaba tsa sechaba 'me u qale ho bona liphetho tsa 'nete ho metrics ea hau ea thekiso? Ka Predis.ai, o fumana monyetla oa ho sebelisa lisebelisoa tse u fang matla a ho theha, ho sekaseka le ho ntlafatsa ka nepo. Sesebelisoa se seng le se seng se etselitsoe ho phahamisa boiteko ba hau ba ho bapatsa. Kahoo, ntle le ts'ebetso e eketsehileng, ngolisa joale bakeng sa a free nyeoe.

Litaba tse amanang,

Tataiso e felletseng ea ho theha Lebenkele la TikTok bakeng sa Lebenkele la Hao la Wix

Leano le Sebetsang la Phatlalatso ea Sechaba bakeng sa Mabenkele a Wix

Tsela ea ho Rekisa Lihlahisoa tsa Hao ho Mecha ea Sechaba?