{"id":64904,"date":"2026-01-19T23:35:49","date_gmt":"2026-01-20T07:35:49","guid":{"rendered":"https:\/\/predis.ai\/resources\/?p=64904"},"modified":"2026-01-19T23:35:58","modified_gmt":"2026-01-20T07:35:58","slug":"make-promo-video","status":"publish","type":"post","link":"https:\/\/predis.ai\/resources\/make-promo-video\/","title":{"rendered":"How to Make a Promo Video That Actually Works? Guide","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n<p>Promo videos are everywhere, right from social media feeds to website home pages. Promotional videos are short, punchy, and powerful. But how do you make one that not only looks good but actually drives results? If you\u2019re wondering how to make a promo video that grabs attention, keeps viewers watching, and inspires them to take action, you are at the right place! In this blog guide, we will walk you through the entire process step by step, we will also learn what are promo videos and promo types and how to make a promo video that actually works wonders!! There&#8217;s a bonus section that will talk about some of the best tools to make promo videos! Let&#8217;s dive in<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Know_Your_Audience_First\"><\/span><strong>1. Know Your Audience First<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Before you even think about grabbing your camera or writing a script, ask yourself: Who is this video for? Who are the people that you want to target? Creating a promo video without knowing your audience is like throwing darts in the dark. Understanding your audience is the first step in learning\u00a0how to make a promo video\u00a0that connects and converts.<\/p>\n\n\n\n<ul>\n<li>Think about <strong>age, interests, challenges, and goals<\/strong> that your<a href=\"https:\/\/predis.ai\/resources\/glossary\/target-audience\/\" target=\"_blank\" rel=\"noreferrer noopener\"> target audience<\/a> must have.<\/li>\n\n\n\n<li>The <strong>problem they want solved<\/strong><\/li>\n\n\n\n<li>Your <strong>platform choice<\/strong> may change how the video looks and sounds.<\/li>\n\n\n\n<li>Use terms and visuals they relate to.<\/li>\n<\/ul>\n\n\n\n<p>The more specific you are, the more your video will connect.<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"gb-container gb-container-e8309ed2\">\n<div class=\"gb-container gb-container-54ca03ba\">\n\n<p class=\"gb-headline gb-headline-c585869c gb-headline-text\"><strong>Unlock Social Success! <strong>\u26a1\ufe0f<\/strong><\/strong> <\/p>\n\n\n\n<p class=\"gb-headline gb-headline-40eeda7c gb-headline-text\"><strong>Optimize Your Social Media with AI<\/strong><\/p>\n\n\n\n<a class=\"gb-button gb-button-74e628c8 gb-button-text\" href=\"https:\/\/app.predis.ai\/signup\/?bref=blog-ctasm102\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>TRY NOW<\/strong><\/a>\n\n<\/div>\n\n<div class=\"gb-container gb-container-1063424b\">\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/predis.ai\/resources\/wp-content\/uploads\/2025\/02\/Frame-1000008500.png\" alt=\"\" class=\"wp-image-52494\" width=\"287\" height=\"162\"\/><\/figure>\n\n<\/div>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Types_of_Promo_Videos_You_Can_Create\"><\/span><strong>2. Types of Promo Videos You Can Create<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Promo videos are <strong>short and engaging videos<\/strong> that are created to promote a product, service, event, or brand.&nbsp; They are made to get people&#8217;s attention quickly, get their point across clearly, and get people to act.&nbsp;Not every <strong>promotional video<\/strong> is made the same.&nbsp;You need to pick a style that fits your goal like this:<\/p>\n\n\n\n<p>Here are a few popular types of promo videos:<\/p>\n\n\n\n<ul>\n<li><strong>Product promotion<\/strong>: means to show off a product and what makes it great.<\/li>\n\n\n\n<li><strong>Event Announcement:<\/strong> Get <strong>people excited<\/strong> about a live event, webinar, or start.<\/li>\n\n\n\n<li><strong>Special Offers<\/strong>: Limited-time deals that push haste.<\/li>\n\n\n\n<li><strong>Brand Story<\/strong>: In a short, emotional movie, explain &#8220;why&#8221; you do what you do.<\/li>\n\n\n\n<li><strong>Testimonials from Customers:<\/strong> Let pleased clients talk.<\/li>\n\n\n\n<li><strong>Teasers or countdowns<\/strong>: Make people look forward to what&#8217;s coming next.<\/li>\n<\/ul>\n\n\n\n<p>Pick the one that fits your target and goal.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Promotional Video Example - For Social Media, Facebook &amp; YouTube\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/DMeKi_QmWJE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Example of a short promo video<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_What_Makes_a_Good_Promo_Video_Quick_Checklist\"><\/span><strong>3. What Makes a Good Promo Video? (Quick Checklist)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Do you ever wonder if your promotional video is effective or not? Follow the below simple and quick checklist to ensure you are covering every essential point when making a promo video.<\/p>\n\n\n\n<ol>\n<li>Captures attention in the <strong>first 5 seconds.<\/strong><\/li>\n\n\n\n<li>Clearly conveys the <strong>main message.<\/strong><\/li>\n\n\n\n<li>Has <strong>clean images<\/strong> and clear audios.<\/li>\n\n\n\n<li>Includes your <a href=\"https:\/\/predis.ai\/ai-branded-content-generator\/\" target=\"_blank\" rel=\"noreferrer noopener\">brand elements <\/a>(logo, color, tone)<\/li>\n\n\n\n<li>Ends with a <strong>clear and strong call to action<\/strong> (<a href=\"https:\/\/predis.ai\/free-ai-tools\/call-to-action-generator\/\" target=\"_blank\" rel=\"noreferrer noopener\">CTA<\/a>).<\/li>\n<\/ol>\n\n\n\n<p>If your video meets these criteria, you&#8217;re on the right track.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Planning_Set_the_Right_Foundation\"><\/span><strong>4. Planning: Set the Right Foundation<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Strong planning saves time and avoids rework. If you skip this stage, even the best tools won\u2019t help you master\u00a0how to make a promo video\u00a0that delivers clear results.<\/p>\n\n\n\n<ul>\n<li>Write down your goal<\/li>\n\n\n\n<li>Outline the message<\/li>\n\n\n\n<li>Pick the tone of the video<\/li>\n\n\n\n<li>Ideal length (30\u201360 seconds for social)<\/li>\n\n\n\n<li>Where the video will be published<\/li>\n<\/ul>\n\n\n\n<p>Good planning ahead of time will save you time and trouble later on.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Crafting_a_Script_That_Connects\"><\/span><strong>5. Crafting a Script That Connects<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>It&#8217;s now time to write the words that people will read or hear. A simple script works best when you\u2019re learning\u00a0how to make a promo video\u00a0for the first time.<\/p>\n\n\n\n<p>Follow this structure:<\/p>\n\n\n\n<ul>\n<li>Start with a hook<\/li>\n\n\n\n<li>State the problem or benefit<\/li>\n\n\n\n<li>Show the solution<\/li>\n\n\n\n<li>End with a clear CTA<\/li>\n<\/ul>\n\n\n\n<p><strong>Extra tip<\/strong>: Read it out loud to make sure it sounds right.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Storyboarding_See_It_Before_You_Shoot\"><\/span><strong>6. Storyboarding: See It Before You Shoot<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Imagine a <strong>storyboard<\/strong> as a visual representation of the script you have written. On the day of the shoot, having a plan will assist you to avoid making any guesses.<\/p>\n\n\n\n<ul>\n<li><strong>Sketch out key scenes:<\/strong> Write down important scenarios; even stick figures can be helpful.<\/li>\n\n\n\n<li><strong>Match visuals to lines of the script: <\/strong>Your ability to design transitions and movements is aided by the ability to match graphics to lines in the script.<\/li>\n\n\n\n<li><strong>Include notes for on-screen text, music, or effects:<\/strong> For the text, music, or effects that appear on the screen, include notes.<\/li>\n<\/ul>\n\n\n\n<p>Simply mapping the movement is sufficient; you do not need to be an artist.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Storyboard sketching for animation. \u2728 #shorts #sketching #animation\" width=\"563\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/Qp3yV5iFMKY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Shooting_Your_Promo_Video\"><\/span><strong>7. Shooting Your Promo Video<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now you\u2019re ready to hit the record. Here are some practical tips:<\/p>\n\n\n\n<ul>\n<li><a href=\"https:\/\/www.techsmith.com\/blog\/get-perfect-lighting-video\/?srsltid=AfmBOopMqHiJb_ccvjRX-PIV6gnwou09gQPIwV9oemWc8zIQzDHCtlVE\" target=\"_blank\" rel=\"noreferrer noopener\">Good lighting<\/a> is non-negotiable<\/li>\n\n\n\n<li>Use a tripod or stable surface<\/li>\n\n\n\n<li>Keep the background clean<\/li>\n\n\n\n<li>Record clear audio<\/li>\n\n\n\n<li>Be confident and authentic<\/li>\n<\/ul>\n\n\n\n<p>If you\u2019re shooting on your phone, clean the lens and shoot in landscape (unless you\u2019re making vertical videos for social).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Editing_Shape_Your_Story\"><\/span><strong>8. Editing: Shape Your Story<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Editing is the process that makes your raw footage look good and interesting.<\/p>\n\n\n\n<ul>\n<li>Cut out the extra stuff that slows things down.<\/li>\n\n\n\n<li>Put on some <a href=\"https:\/\/predis.ai\/resources\/add-music-to-video\/\" target=\"_blank\" rel=\"noreferrer noopener\">background music<\/a> to set the mood.<\/li>\n\n\n\n<li>Use text on the screen to draw attention to important topics or calls to action.<\/li>\n\n\n\n<li><strong>Add branding<\/strong> by using your logo, brand colors, and fonts.<\/li>\n\n\n\n<li>Keep it short; shorter videos usually do better.<\/li>\n<\/ul>\n\n\n\n<p>This phase is easy for beginners because there are free and simple editors like CapCut, iMovie, and Canva.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Add_Music_and_Voice_Overs_That_Fit\"><\/span><strong>9. Add Music and Voice Overs That Fit<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Your promo video&#8217;s music and voice-over can make or break it.<\/p>\n\n\n\n<ul>\n<li>Choose a song that fits your mood, whether it&#8217;s happy, sad, calming, etc.<\/li>\n\n\n\n<li>To escape <strong>copyright problems<\/strong>, use music that doesn&#8217;t cost anything.<\/li>\n\n\n\n<li>Make sure the speed and tone match. Your audio should <strong>sound natural <\/strong>and full of energy.<\/li>\n\n\n\n<li>Level out the sound, because music should never be louder than talking.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_Optimizing_Your_Promo_Video_for_Every_Platform\"><\/span><strong>10. Optimizing Your Promo Video for Every Platform<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Different platforms have different rules and vibes. Here\u2019s a quick guide:<\/p>\n\n\n\n<figure class=\"wp-block-table aligncenter is-style-stripes\"><table><tbody><tr><td><strong>Platform<\/strong><\/td><td><strong>Best Format<\/strong><\/td><td><strong>Ideal Length<\/strong><\/td><td><strong>Notes<\/strong><\/td><\/tr><tr><td>Instagram Reels<\/td><td>Vertical (9:16)<\/td><td>15\u201330 sec<\/td><td>Use bold text and fast cuts<\/td><\/tr><tr><td>YouTube<\/td><td>Horizontal (16:9)<\/td><td>1\u20132 min<\/td><td>Use thumbnails and SEO titles<\/td><\/tr><tr><td>TikTok<\/td><td>Vertical (9:16)<\/td><td>&lt; 60 sec<\/td><td>Start strong\u2014first 3 sec count<\/td><\/tr><tr><td>Facebook<\/td><td>Square or Vertical<\/td><td>&lt; 90 sec<\/td><td>Subtitles are a must<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Always add <strong>captions<\/strong>, a <strong>clear CTA<\/strong>, and make sure your video <strong>loads fast<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_Where_to_Publish_Your_Promo_Video\"><\/span><strong>11. Where to Publish Your Promo Video<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Don&#8217;t just post your video once and then forget about it once it&#8217;s finished being created.&nbsp; Distribute it in a number of different locations:<\/p>\n\n\n\n<ul>\n<li>Your <strong>homepage<\/strong> or landing page<\/li>\n\n\n\n<li>YouTube (with titles and tags that are optimized for SEO)<\/li>\n\n\n\n<li>As well as LinkedIn, Instagram, Facebook, and TikTok<\/li>\n\n\n\n<li>Newsletters sent by email<\/li>\n\n\n\n<li>Advertising campaigns that are paid for<\/li>\n\n\n\n<li>Product pages or blog posts<\/li>\n<\/ul>\n\n\n\n<p>The more ways in which you put it to use, the more traction it will receive.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_Measure_Performance_and_Improve\"><\/span><strong>12. Measure Performance and Improve<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The first video you create will not be flawless, and that is just fine.&nbsp; Learning and getting better are the things that really count. Keep an eye on the below metrics:<\/p>\n\n\n\n<ul>\n<li><strong>The number of views<\/strong>: Did people watch it?<\/li>\n\n\n\n<li><strong>Watch time<\/strong>: Did they stick around, how much time did your audience spend on watching your video.<\/li>\n\n\n\n<li><strong>Engagement<\/strong>: consists of likes, shares, and comments.<\/li>\n\n\n\n<li><strong>CTA clicks<\/strong>: Did they take action?<\/li>\n<\/ul>\n\n\n\n<p>Make use of technologies such as <a href=\"https:\/\/support.google.com\/youtube\/answer\/6085583?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">YouTube Analytics<\/a>, <a href=\"https:\/\/facebook.com\/business\/help\/700570830721044?id=765488040896522\" target=\"_blank\" rel=\"noreferrer noopener\">Meta Insights<\/a>, or <a href=\"https:\/\/developers.google.com\/analytics\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a> to determine what is successful regarding your content.&nbsp; Make adjustments to upcoming videos based on the comments you receive.<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"gb-container gb-container-5490d2fa\">\n<div class=\"gb-container gb-container-b502c806\">\n\n<p class=\"gb-headline gb-headline-364a4d5f gb-headline-text\"><strong>Create Engaging Video Ads \ud83d\udd25<\/strong><\/p>\n\n\n\n<p class=\"gb-headline gb-headline-3ff83837 gb-headline-text\"><strong>Scale Your Video Ad Creation with AI<\/strong><\/p>\n\n\n\n<a class=\"gb-button gb-button-9a8ac21b gb-button-text\" href=\"https:\/\/app.predis.ai\/signup\/?bref=blog-ctasm102\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>TRY NOW<\/strong><\/a>\n\n<\/div>\n\n<div class=\"gb-container gb-container-523f1549\">\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/predis.ai\/resources\/wp-content\/uploads\/2025\/02\/Frame-1000008471-1.png\" alt=\"\" class=\"wp-image-51572\" width=\"311\" height=\"179\" srcset=\"https:\/\/predis.ai\/resources\/wp-content\/uploads\/2025\/02\/Frame-1000008471-1.png 577w, https:\/\/predis.ai\/resources\/wp-content\/uploads\/2025\/02\/Frame-1000008471-1-300x173.png 300w, https:\/\/predis.ai\/resources\/wp-content\/uploads\/2025\/02\/Frame-1000008471-1-150x86.png 150w\" sizes=\"(max-width: 311px) 100vw, 311px\" \/><\/figure>\n\n<\/div>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Free_Tools_to_Help_You_Make_a_Promo_Video\"><\/span><strong>Free Tools to Help You Make a Promo Video<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Want to keep things simple? Try these free tools:<\/p>\n\n\n\n<ol>\n<li><strong>Scriptwriting<\/strong>: <a href=\"https:\/\/www.notion.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Notion<\/a>, Google Docs<\/li>\n\n\n\n<li><strong>Storyboarding<\/strong>: Canva, <a href=\"https:\/\/boords.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Boords<\/a><\/li>\n\n\n\n<li><strong>Editing<\/strong>: CapCut, <a href=\"https:\/\/www.apple.com\/in\/imovie\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">iMovie<\/a>, Canva<\/li>\n\n\n\n<li><strong>Stock Footage<\/strong>: Pexels, Pixabay<\/li>\n\n\n\n<li><strong>Music<\/strong>: <a href=\"https:\/\/www.youtube.com\/c\/audiolibrary-channel\" target=\"_blank\" rel=\"noreferrer noopener\">YouTube Audio Library,<\/a> Bensound<\/li>\n\n\n\n<li><strong>AI-Powered Content Support<\/strong>:&nbsp;Predis AI: Great for generating scripts, captions, and short promo video ideas, and <a href=\"https:\/\/predis.ai\/blog-to-video\/\" target=\"_blank\" rel=\"noreferrer noopener\">turning blogs into videos.<\/a><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>FAQs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1750682176516\"><strong class=\"schema-faq-question\">1. <strong>How long should a promo video be?<\/strong><\/strong> <p class=\"schema-faq-answer\">Ideally under 60 seconds for social platforms, and under 2 minutes for YouTube or websites.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1750682185231\"><strong class=\"schema-faq-question\">2. <strong>What makes a good promo video stand out?<\/strong><\/strong> <p class=\"schema-faq-answer\">A clear message, emotional pull, tight pacing, and a strong CTA.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1750682218314\"><strong class=\"schema-faq-question\">3. <strong>Can I make a promo video on my phone?<\/strong><\/strong> <p class=\"schema-faq-answer\">Yes! With decent lighting, stable shots, and a good editing app, your phone is more than enough.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1750682234732\"><strong class=\"schema-faq-question\">4. <strong>What should I avoid in promo videos?<\/strong><\/strong> <p class=\"schema-faq-answer\">Avoid slow starts, bad audio, long intros, and videos without a call to action.<\/p> <\/div> <\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now you know <strong>how to make a promo video<\/strong> that\u2019s not just pretty but actually works. Start small, keep learning, and focus on clear messaging. You don\u2019t need a fancy studio or a film degree. What you need is a plan, a purpose, and a message worth sharing. Got your first promo video idea in mind? Grab your phone or camera and start creating today.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Promo videos are everywhere, right from social media feeds to website home pages. Promotional videos &#8230; <a title=\"How to Make a Promo Video That Actually Works? Guide\" class=\"read-more\" href=\"https:\/\/predis.ai\/resources\/make-promo-video\/\" aria-label=\"More on How to Make a Promo Video That Actually Works? Guide\">Read more<\/a><\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":1,"featured_media":64929,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[26],"tags":[74],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Make a Promo Video That Actually Works? Guide<\/title>\n<meta name=\"description\" content=\"Learn how to make a promo video to grab attention and drive action. This quick guide covers the types, tools and steps to make a promo video.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/predis.ai\/resources\/make-promo-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Make a Promo Video That Actually Works? Guide\" \/>\n<meta property=\"og:description\" content=\"Learn how to make a promo video to grab attention and drive action. 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