{"id":63318,"date":"2026-01-20T13:34:00","date_gmt":"2026-01-20T21:34:00","guid":{"rendered":"https:\/\/predis.ai\/resources\/?p=63318"},"modified":"2026-01-19T11:05:02","modified_gmt":"2026-01-19T19:05:02","slug":"linkedin-retargeting-ads-for-video-viewers","status":"publish","type":"post","link":"https:\/\/predis.ai\/resources\/linkedin-retargeting-ads-for-video-viewers\/","title":{"rendered":"How to Use LinkedIn Retargeting Ads For Video Viewers?","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

LinkedIn remains the world\u2019s largest professional network, with more than one billion members across over 200 countries. In recent years, video has become one of the highest-engagement formats on the platform, consistently outperforming text and static posts in reach and interaction.<\/p>\n\n\n\n

What many advertisers still overlook, however, is the ability to retarget users based on how much of your video they actually watched. With LinkedIn\u2019s video retargeting features, you can move engaged viewers down the funnel with tailored follow-up ads. In this guide, we\u2019ll show you how to set up video viewer retargeting campaigns and turn passive views into qualified leads.<\/p>\n\n\n\n

So, let us get started!<\/p>\n\n\n\n

<\/span>Why Should You Target Your Video Viewers With LinkedIn Ads?<\/strong><\/span><\/h2>\n\n\n\n

When someone sees your video, they indicate their intent. Even a brief look demonstrates inquiry, however longer viewing times imply a greater interest in your message or product. Viewers are already familiar with your brand at this point, making them ideal for retargeting.<\/p>\n\n\n\n

However, not all viewers have the same intention. Some people may simply watch a few seconds of the video, while others will watch it through. Treating them all as one audience frequently results in poor performance.
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Here is when LinkedIn’s video segmentation <\/strong>feature comes in handy. By tailoring your follow-up advertising to viewers based on how much of the video they watched, you may reach more qualified leads and increase conversion rates.<\/p>\n\n\n\n

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Improve LinkedIn ROI \u26a1\ufe0f<\/strong><\/p>\n\n\n\n

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<\/span>How To Create Video Viewers As A Matched Audience?<\/strong><\/span><\/h2>\n\n\n\n

The whole process of doing LinkedIn retargeting ads for people who view your videos is pretty straightforward. And this is how you can do it:<\/p>\n\n\n\n