Cia peb kawm txog Twitter Ad Size Hnub no!
Kev tshaj xov xwm tau dhau los ntev los ntawm nws lub hom phiaj tseem ceeb ua qhov nruab nrab los qhia cov duab thiab ntes nrog phooj ywg. Tam sim no nws yog ib qho khoom lag luam muaj zog.
Yog tias siv tau zoo, kev tshaj xov xwm kev lag luam muab lub hauv paus rau kev nkag siab txog kev lag luam lub hom phiaj cov neeg siv khoom, txhim kho cov neeg siv khoom, thiab txhawb kev muag khoom. Kev tshaj tawm kev lag luam tuaj yeem pab txhawb lub hom lag luam lossis rhuav tshem nws.
Txawm li cas los xij, tsis yog txhua lub social media platforms muaj kev lag luam zoo sib xws. Txhua lub platform yog tshwj xeeb hauv nws cov cwj pwm; yog nws qhov kev pom zoo ntawm Instagram, kev tshaj lij kev tshaj lij ntawm LinkedIn, lossis kev cuam tshuam ntawm TikTok.
Hauv cov toj roob hauv pes digital no, social media marketers yuav tsum paub txog thiab siv tau cov peev txheej ntawm cov platforms no los ua lag luam lawv cov npe thiab cov khoom lag luam.
Twitter raws li Kev Lag Luam Kev Lag Luam: Kev Pom Zoo
Twitter yog lub platform muaj zog, tshwj xeeb tshaj yog rau kev tshaj tawm cov kev xav ntawm tus kheej raws li cov lus luv luv hauv 280 tus cim txwv. Txawm hais tias nws tsis muaj qhov pom kev pom ntawm Facebook thiab Instagram, nws tau teeb tsa lub niche hauv cov npe digital vim nws pab txhawb kev sib txuas lus hauv lub sijhawm thiab cuam tshuam rau pej xeem kev sib tham. Koj tuaj yeem siv lub social media post generator tshaj tawm koj cov kev xav li tweets hauv Twitter.
- Twitter muaj 619 lab cov neeg siv txhua hli.
- 42% ntawm Asmeskas cov neeg laus nyob nruab nrab ntawm 18 thiab 29 siv Twitter
Tab sis zoo npaum li cas yog Twitter ua cov cuab yeej lag luam?
Twitter ua tau zoo hauv cov neeg siv khoom sib cuam tshuam, thiab txij li nws pib hauv 2006, nws tau hloov mus rau hauv cov cuab yeej tshaj tawm zoo. Nws pab coj cov khoom ncaj qha rau cov neeg tuaj saib. Nrog rau hnub no cov lus qhia Twitter Ad Size, peb yuav tau kawm ntau ntxiv. Nyob twj ywm!
Amplify Twitter Presence⚡️
Txhawb ROI, txuag lub sijhawm, thiab tsim cov nplai nrog AI
Sim tam sim noVim li cas Twitter Ads?
Nov yog vim li cas tshaj tawm koj cov khoom hauv Twitter yog qhov tseem ceeb.
- Twitter ads muaj a 40% zoo dua rov qab los ntawm kev nqis peev (ROI) dua li lwm lub vev xaib social media.
- Tshaj tawm rau X tshaj tawm ua rau 153% tom qab hloov pauv kev nce ntxiv.
- Twitter tau dhau lawm 535 lab monetizable txhua hli active cov neeg siv thoob ntiaj teb.
- Twitter yog ib qho ntawm sab saum toj 5 nrov social media platforms hauv Asmeskas.
- Cov neeg siv tau hais kom faib 26% ntau lub sijhawm saib kev tshaj tawm hauv Twitter.
- Tshaj 67% ntawm cov tuam txhab B2B siv Twitter rau kev lag luam.
- Kev koom tes ntawm Twitter tshaj tawm tau pom tau nce 26%.
- Kev tshaj tawm nrog hashtags thiab emojis tau txais kev koom tes zoo dua.
Hauv qhov blog no, peb yuav nkag siab txog qhov sib txawv ntawm Twitter ad hom thiab lawv qhov loj me thiab qhov tshwj xeeb.
Hom ntawm Twitter Ads- Twitter Ad Loj thiab Specs
Thaum nws los txog rau kev tshaj tawm hauv Twitter, nws yog ib qho tseem ceeb kom tau txais cov ntawv tshaj tawm zoo tshaj plaws thiab loj kom tau txais txiaj ntsig zoo tshaj plaws. Nrog ntau hom kev tshaj tawm uas muab txoj hauv kev tshwj xeeb ntawm kev sib txuas cov neeg siv, txhua hom ntawv muaj qhov tshwj xeeb thiab cov ces kaum uas yuav pab koj cov ntsiab lus sawv tawm sai thiab ua tau zoo. Txawm hais tias koj tab tom tshaj tawm tib daim duab, sib koom ua yeeb yaj kiab, lossis siv Hindola tshaj tawm los saib ntau yam khoom, nws yog ib qho tseem ceeb kom nkag siab txog qhov sib txawv Twitter advertising qhov ntau thiab tsawg. Cov hom ntawv no tseem tuaj yeem cuam tshuam koj tag nrho Kev ntseeg lub tswv yim los ntawm kev txiav txim siab txog qib kev koom tes thiab kev hloov dua siab tshiab.
- Siv peb lossis ntau tshaj tawm cov ntawv tshaj tawm hauv Twitter nce koj qhov kev paub txog kev sib tw los ntawm 20% thiab kev yuav khoom los ntawm 7%. Nov yog ntau hom kev tshaj tawm Twitter los siv hauv koj cov phiaj xwm tshaj tawm.
- Twitter muaj ntau hom kev tshaj tawm. Nco ntsoov ua raws li Twitter ad loj cov cai thiab specs kom ntseeg tau tias koj qhov kev tshaj tawm raug pom zoo thiab ua tau raws li koj lub hom phiaj kev tshaj tawm.
- Siv peb lossis ntau dua Twitter ad hom ntawv ua rau koj cov phiaj xwm kev paub txog los ntawm 20% thiab kev xav yuav los ntawm 7%.
- Nov yog ntau hom kev tshaj tawm Twitter los siv hauv koj cov phiaj xwm tshaj tawm.
Twitter/X Promoted Ads
Cov kev tshaj tawm no tuaj yeem paub qhov txawv ntawm lo lus "txhim kho" nyob hauv qab ntawm kev tshaj tawm.
1. Twitter Plain Text Promoted Tweet
Cov no zoo li ib txwm tweets uas cov lag luam siv los hloov kho ntawm kev muag khoom, tshaj tawm, lossis kev tshaj tawm. Nws yog cov ntawv nyeem nkaus xwb tsis muaj duab lossis yeeb yaj kiab.
- Cov no tshwm sim raws li cov ntsiab lus txhawb nqa hauv koj lub hom phiaj cov neeg siv khoom noj.
- Cov kev tshaj tawm kuj pom tau rau cov neeg uas tsis yog koj cov thwjtim yog tias lawv poob rau hauv koj cov neeg tuaj saib, ua rau muaj peev xwm ntawm cov neeg tuaj saib tshiab.
- Txhua tus tuaj yeem retweet lossis teb rau cov tweets no, txhim kho qhov kev tshaj tawm.
Thaum siv: Koj tuaj yeem siv hom kev tshaj tawm no yog tias koj nyuam qhuav pib siv Twitter tshaj tawm thiab xav ua kom koj lub hom phiaj paub txog.
specs: Qhov siab tshaj plaws ntawm 280 cim- 23 rau qhov txuas thiab 257 rau cov ntawv nyeem.
2. Twitter Promoted Duab Tweet
Cov lag luam siv cov duab thiab cov ntawv los txhawb cov khoom hauv hom kev tshaj tawm no. Koj tuaj yeem rub cov neeg tuaj saib nrog lub ntsej muag zoo nkauj, zoo nkauj ntxiv rau koj qhov tweet. 97% ntawm X / Twitter cov neeg siv tsom mus rau kev pom rau kev tshaj tawm.
Thaum siv: Yog tias koj xav ua kom pom cov khoom lag luam thiab txhim kho cov neeg siv kev koom tes thiab kev paub txog cov khoom lag luam
Cov duab tshaj tawm yog tsib hom. Cia peb nkag siab cov specs rau txhua hom hauv phau ntawv qhia Twitter Ad Loj.
Standalone Duab Ads
| parameter | Specifications |
| Phau ntawv | 280 cim (23 cim rau qhov txuas thiab 257 rau tweet) |
| Cov Ntaub Ntawv Hom | JPEG los yog PNG |
| Cov ntaub ntawv loj | 5MB |
| Image Loj | 1200 x 1200 px (1: 1 nam piv) 1200 x 628 px (1.91: 1 nam piv) |
| nam piv | 1.91: 1 lossis 1: 1 |
Duab Ads nrog lub vev xaib khawm
Cov ntawv qhia tshwj xeeb, nam piv, cov ntaub ntawv loj, thiab hom yog tib yam li cov kev tshaj tawm ib leeg.
| parameter | Specifications |
| Image Loj | 800 x 418 px (1.91: 1 nam piv) 800 x 800 px (1: 1 nam piv) |
| Lub Website Title Text | 70 cim |
| URL | yuav tsum pib nrog http:// los yog https:// |
Duab Ads nrog App Buttons
Cov ntawv nyeem, duab loj, cov ntaub ntawv loj, thiab hom thiab nam piv zoo ib yam li cov duab tshaj tawm nrog lub vev xaib khawm. Cov specs uas hloov rau hom kev tshaj tawm no yog;
| parameter | Specifications |
| App Title Text | 200 cim |
| Hu tuaj koom | Ua si, nruab, qhib, Phau ntawv, Kav, Txuas, thiab xaj |
Duab Ads nrog khawm sib tham
Cov ntawv nyeem, cov ntaub ntawv loj, thiab hom zoo ib yam li cov duab tshaj tawm nrog lub vev xaib khawm.
- Duab loj: 800 x 418 px
- Nam piv: 1.91:1
Cov lus qhia tshwj xeeb rau cov ntawv sib tham thaum lawv tshwm sim;
- Ib tweet: Yuav tsum yog 280 tus cim nrog 21 tus cim hashtag ntawv
- Tus neeg siv prepopulated Tweet: 256-tus cwj pwm tweet ntawv thiab 23-tus cim kab lus. Qhov no tshwm sim tom qab tus neeg siv nyem rau ntawm CTA.
- "Ua tsaug" Tweet tom qab tus neeg siv retweets: Cov ntawv ua tsaug thiab URL yuav tsum yog qis dua 23 cim.
Duab Ads nrog Polls
Ua raws li cov lus qhia tshwj xeeb no thaum koj tsim cov duab tshaj tawm nrog kev xaiv tsa.
- Kev xaiv xaiv tsa: tsim 2-4 txoj kev xaiv
- Ntawv pov thawj: 25 cim rau ib qho kev xaiv tsa
- Lub sijhawm pov npav: Koj tuaj yeem saib qhov kev xaiv tsa rau 5 feeb mus rau 7 hnub txij hnub ntawm kev tsim tweet.
3. Twitter Txhawb GIF Tweet
Ua kom koj cov tweets sawv tawm nrog luv luv, looped animation uas qhia koj cov khoom lossis kev pabcuam. Nco ntsoov tias GIF yog luv txaus los txhawb nqa cov neeg tuaj saib.
Yog tias koj xav paub yuav ua li cas tsim GIFs los ntawm cov yeeb yaj kiab uas twb muaj lawm, tom qab ntawd mus saib peb cov blog yuav ua li cas hloov cov yeeb yaj duab rau hauv GIFs.
Thaum siv: Daim ntawv tshaj tawm no tuaj yeem siv los ua kom koj cov ntsiab lus nthuav lossis nthuav qhia koj lub hom.
| parameter | Specifications |
| Phau ntawv | 280 cim |
| Cov Ntaub Ntawv Hom | PNG, JPEG, GIF. Tsis muaj BMP lossis TIFF cov ntaub ntawv |
| Cov ntaub ntawv loj | 15MB ntawm twitter.com 3MB ntawm ads.twitter.com |
| Image Loj | 600 x 335 pixels |
| nam piv | 16:9 |
4. X/Twitter Carousel Ads
Qee zaum koj yuav xav tias ib daim duab lossis yees duab yuav tsis txaus los txhawb koj cov khoom. Koj tuaj yeem siv cov lus tshaj tawm carousel thiab qhia koj zaj dab neeg rau koj cov neeg tuaj saib hauv qhov siab kawg ntawm 6 cov duab lossis yeeb yaj kiab. Siv AI-fueled Twitter Carousel Ad txiag los hloov koj cov tweets rau hauv kev tshaj tawm zoo nkauj carousel hauv vib nas this.
Thaum siv: Qhov no yog qhov kev xaiv zoo tshaj yog tias koj muaj ntau yam khoom los nthuav tawm. Koj tuaj yeem xaiv ntawm lub vev xaib thiab app-based carousel ad.
Cov lus qhia tshwj xeeb rau kev tshaj tawm carousel yog:
| parameter | Specifications |
| Image Loj | 800 x 418 px (1.91: 1 nam piv) 800 x 800 px (1: 1 nam piv) |
| Qhov Loj Ntawm Cov Video | 800 x 450 px (16: 9 nam piv) 800 x 800 px (1: 1 nam piv) |
| nam piv | Duab- 1.91: 1 lossis 1: 1 Yees duab- 16: 9 lossis 1: 1 |
| txuas | Nws tuaj yeem sib txawv ntawm 1 txog 6 nyob ntawm ib qho lossis ntau qhov chaw carousels |
| Title Length | 70 cim rau lub vev xaib carousels. 200 cim rau app carousels. |
| URL | yuav tsum pib nrog http:// lossis https:// (tsuas yog rau lub vev xaib carousel) |
| CTA | Xaiv los ntawm Kev Ua Si, Nruab, Qhib, Phau Ntawv, Khw, Txuas, thiab xaj (rau app carousels nkaus xwb) |
5. X lossis Twitter Video Ads
Kev tshaj tawm video yog hom kev tshaj tawm uas nyiam tshaj plaws ntawm txhua qhov kev tshaj tawm. Nws yog ib qho cuab yeej pom kev nce tsheb mus rau koj lub vev xaib lossis app. Cov no tshwm sim nrog cov ntawv tshaj tawm, thiab koj tuaj yeem ua ke lub suab thiab cov duab los nthuav qhia cov khoom lag luam, cov yeeb yaj kiab, lossis zaj dab neeg.
Thaum siv: Siv qhov no thaum koj xav tau sijhawm ntau dua li GIF los qhia koj cov khoom.
| parameter | Specifications |
| Phau ntawv | 280 cim (257 + 23 rau qhov txuas) |
| Video ntaub ntawv hom thiab loj | MP4 lossis MOV ntawm qhov siab tshaj plaws ntawm 1 GB |
| Qhov Loj Ntawm Cov Video | Standalone Video Ads-1200X1200 pixels, (1: 1) thiab 1920X1080 pixels (16:9). Nrog Khawm thiab Polls- 800X450 (16: 9 nam piv). |
| Video Duration | Qhov siab tshaj plaws ntawm 2 feeb thiab 20 vib nas this, tab sis 15 vib nas this lossis tsawg dua yog pom zoo. |
| Video Khuv Xim | 6,000 - 10,000 k rau 1080p. 5,000k rau 720p |
| Xaiv xaiv xaiv | 2 mus rau 4 qhov kev xaiv tsa nrog 25 tus cim rau ib qho kev xaiv tsa |
| Ncej Rate | 29.97 Ncej ib ob (FPS) lossis 30FPS |
| Thumbnail | PNG lossis JPEG ntawm 5 MB loj |
| Looping | Cov yeeb yaj kiab hauv qab 60 vib nas this |
| logo | Nyob rau sab laug sab tes xis |
| Tshwmsim | Kaw lub npe thiab cov ntawv sau |
Video Ad nrog khawm App
Lub npe app yuav tsum tsis pub tshaj 200 cim.
Video Ad nrog khawm sib tham
Koj yuav tsum ua raws li cov lus qhia no rau ntau hom ntawv sib tham.
| hom | specification |
| Daim npav sib tham | Tweet - hauv 280 tus cim, Hashtag hauv 21 |
| Pre-populated Tus neeg siv Tweet | Lub ntsiab lus - 23 cim |
| Ua tsaug Tweet | Tweet thiab URL yog 23 cim txhua |
Video Ads nrog lub vev xaib khawm
Lub vev xaib lub npe ntev yuav tsum yog siab kawg ntawm 70 cim.
Twitter Video Ads nrog Polls
Koj tuaj yeem muaj 2 mus rau 4 cov lus teb rau txhua qhov kev xaiv tsa. Txhua daim ntawv pov thawj yog ntau tshaj 25 tus cim. Qhov kev xaiv tsa tau pom tsawg kawg ntawm 5 feeb thiab qhov siab tshaj plaws ntawm 7 hnub.
6. Twitter Moments Ad
Puas yog koj tab tom nrhiav rau daim ntawv tshaj tawm ntev dua thiab tsis xav kom txwv rau 280 tus cim? Ces Moments ad zoo meej rau koj. Nws yog ib tug series ntawm merged tweets.
Hauv hom kev tshaj tawm dynamic no, koj tuaj yeem xaiv thiab muab qee qhov koj nyiam tweets rau hauv ib lub sijhawm txhawb nqa los ntawm kev tawm tswv yim nyob. Koj tuaj yeem siv cov duab thiab yeeb yaj kiab ua ke hauv hom ntawv no los qhia thiab txhawb koj zaj dab neeg ua lag luam.
Thaum siv: Koj tuaj yeem siv qhov kev tshaj tawm no los hais koj cov lus ntawm cov ncauj lus nyiam lossis txhawb koj lub hom phiaj nrog kev lom zem tweets.
Lub tweet tuaj yeem tshaj 280 cim.
7. Twitter lossis X Amplify Ads
Koj ua raws li koj qhov kev tshaj tawm nrog cov ntsiab lus video los ntawm cov tshaj tawm cuam tshuam uas koj lub hom phiaj cov neeg tuaj saib twb tau saib.
Amplify Pre Roll
Hauv qhov kev tshaj tawm nthuav dav no, koj cov neeg tuaj saib pom cov yeeb yaj kiab nyiam ua ntej koj cov yeeb yaj kiab pib.
| parameter | Specifications |
| Cov ntaub ntawv loj | Max ntawm 1 GB |
| Video Ntev | Pom zoo ntev yog 15 vib nas this. Qhov siab tshaj plaws yog 2 feeb thiab 20 vib nas this |
| Cov Ntaub Ntawv Hom | MP4 lossis MOV |
| nam piv | 1:1 |
| Qhov Loj Ntawm Cov Video | 1200 x 1200 pixels |
| Text Length | 280 cim |
| Ncej Rate | 29.97 Ncej ib ob (FPS) lossis 30FPS |
| Thumbnail | PNG lossis JPEG ntawm 5 MB loj |
| Looping | Cov yeeb yaj kiab hauv qab 60 vib nas this |
| logo | Nyob rau sab laug sab tes xis |
| Tshwmsim | Kaw lub npe thiab cov ntawv sau |
| Video Tus Nqi Them | 6,000k rau 1080p. 5,000k rau 720p |
| branding | Nyob rau sab laug sab tes xis |
X Amplify Kev Txhawb Nqa
Hom kev tshaj tawm no yog kev txhawb nqa ib-rau-ib nrog ib tus tshaj tawm, uas koj tuaj yeem txhawb nqa ib qho xwm txheej tseem ceeb lossis ua yeeb yam.
| parameter | Specifications |
| Cov ntaub ntawv loj | Max ntawm 1 GB |
| Video Ntev | 6 vib nas this |
| Cov Ntaub Ntawv Hom | MP4 lossis MOV |
| nam piv | 1: 1 lossis 16: 9 |
| Qhov Loj Ntawm Cov Video | 1200 x 1200 pixels. Qhov tsawg kawg nkaus yog 600X600 (1: 1). Yam tsawg kawg nkaus 640X360 (16:9) |
| branding | Nyob rau sab laug sab tes xis |
| Tshwmsim | Kaw lub npe thiab cov ntawv sau |
8. X Live Ads
Cov kev tshaj tawm no pab koj los txhawb cov xwm txheej nyob thiab kev tshaj tawm cov khoom lag luam hauv lub sijhawm. Koj tuaj yeem txhawb nqa cov xwm txheej nyob lossis tshaj tawm koj lub hom phiaj lub sijhawm tseem ceeb rau koj cov neeg tuaj saib. Cov xwm txheej nyob no tsim cov neeg nyiam nyob ib puag ncig koj cov khoom lossis hom, ua kom yooj yim rau kev pib sib tham thiab nce kev hloov pauv.
| parameter | Specifications |
| Nplooj ntawv | 280 cim |
| Carousel Live ad | siab tshaj 5 duab lossis yeeb yaj duab |
| Sijhawm Tweet | Tweet tsib nqe lus tshwj xeeb |
| kev daws teeb meem | 1280X720 (pom zoo). 1920X1080 (siab tshaj) |
| Hom yeeb yaj kiab | MP4 lossis MOV |
| nam piv | 16: 9 lossis 1: 1 (pom zoo) |
| URL (yeem) | yuav tsum pib nrog http:// los yog https:// |
| Branding / Logo | pom zoo |
| Tshwmsim | Kaw lub npe thiab cov ntawv sau |
9. X/Twitter Ad Size rau Branded nta
Cov khoom lag luam muaj npe hauv Twitter tso cai rau kev lag luam cuam tshuam nrog cov neeg siv.
Hom Tshuaj Hashtag
Qhov tshwj xeeb no tso cai rau kev lag luam ntxiv emoji rau ib qho tsib hashtags, thiab qhov no tau tso tawm kom pom thaum lub lag luam siv lub hashtag.
| parameter | specification |
| Emoji Tsim | 72X72 pixels tab sis yuav tsum pom ntawm 16X16 |
| hashtag | Yuav tsum tsis pub tshaj 250 hais txog X hauv 30 hnub dhau los |
Cov Ntawv Ceeb Toom Branded
Cov ntawv ceeb toom no pab cov lag luam xa tawm automated @hais tweets rau cov neeg siv uas tau xaiv rau qhov no. Muaj peb hom kev ceeb toom muaj npe. Koj tuaj yeem xaiv rau leej twg.
- Teem caij ceeb toom: Ib qho instant xaiv-hauv ceeb toom thiab ib qho kev ceeb toom teem tseg
- Subscription Notification: Ib qho kev xaiv tam sim ntawd ceeb toom, nrog rau ntau lub sijhawm ceeb toom tweets.
- Instant ceeb toom: Ib qho instant opt-in ceeb toom
CTA tweet yog thawj tweet los ntawm kev lag luam uas tib neeg xaiv rau hauv cov ntawv ceeb toom. Koj lub lag luam tuaj yeem siv txhua hom ntawv tshaj tawm rau CTA thiab ceeb toom.
10. X lossis Twitter Take Over Ads
Cov kev tshaj tawm no tau muab tso rau sab saum toj ntawm ncua sij hawm lossis hauv ntu tshawb ntawm Twitter. Cov no yog ob hom.
Timeline Takeover
Raws li lub npe qhia, cov kev tshaj tawm no siv sijhawm ntev ntawm tus neeg siv. Cov no yog thawj qhov kev tshaj tawm uas tus neeg siv pom thaum lawv qhib X. Cov hom kev tso npe no ua rau cov neeg siv pom tau ntau tshaj plaws thiab pab kom ntes lawv cov xim. Koj tuaj yeem siv ntau hom kev tshaj tawm nrog rau lawv cov kev qhia tshwj xeeb rau qhov kev tso kawm no.
Trends Takeover thiab Trend Takeover +
Muaj ob hom kev tshaj tawm kev tshaj tawm, yav dhau los hu ua Promoted Trend Spotlight ad. Koj tshaj tawm qhov kev tshaj tawm nrog rau kev tshaj tawm Twitter tshaj plaws. Koj tuaj yeem pom cov kev tshaj tawm no hauv "Dab tsi tshwm sim" thiab "Xav" tab. Txoj Kev Takeover X / Twitter tshaj tawm loj:
| parameter | specification |
| hashtag | max 20 cim |
| Nqe lus piav qhia | max 30 cim |
Hauv Trend Takeover +, koj tuaj yeem ntxiv cov duab zoo nkauj, GIFs, lossis cov yeeb yaj kiab rau cov ntawv tshaj tawm.
| parameter | specification |
| hashtag | 16 cim |
| Hauj lwm | 30 cim |
| Cov Ntaub Ntawv Hom | PNG, JPEG, GIF, thiab MP4 |
| Cov ntaub ntawv loj | 5 MB (duab) 15 MB (GIF) |
| nam piv | 16:9 |
11. Twitter Follower Ads
Kev tshaj tawm cov neeg ua raws yog npaj los txhawb kev paub thiab txhawb cov neeg siv tshiab los ua cov thwjtim. Lub luag haujlwm tseem ceeb ntawm cov kev tshaj tawm no yog tso koj lub npe Twitter account hauv cov sijhawm siv sijhawm lossis hauv "Leej twg Ua raws cov thawv".
Cov ntawv luam yuav tsum yog siab kawg ntawm 280 cim.
12. Dynamic Product Ads
Cov kev tshaj tawm no qhia cov neeg siv khoom uas lawv feem ntau yuav yuav, pab nce tus nqi ib qho kev yuav khoom thiab ROI ntawm kev tshaj tawm. Twitter Pixel lossis hloov dua siab tshiab API yog qhov yuav tsum tau ua ua ntej rau qhov kev tshaj tawm no.
Puas yog koj ntxhov siab nrog cov kev qhia tshwj xeeb no thiab cov cai ntawm Twitter ad loj ua raws? Tsis txhob txhawj! Tsuas yog siv AI-powered cov cuab yeej xws li Twitter ad txiag los tsim stunning ad effortlessly.
Tam sim no koj paub txog ntau hom kev tshaj tawm Twitter nrog rau lawv cov kev qhia tshwj xeeb, cia peb pab koj tsim koj thawj Twitter Ad.
13. Daim npav video lub vev xaib
Daim npav video lub vev xaib tso cai rau koj ntxiv cov yeeb yaj kiab nrog qhov txuas txuas tau ua rau cov neeg siv rau koj qhov chaw. Hom ntawv no zoo tagnrho rau kev lag luam khoom lag luam, kev pabcuam, lossis cov khoom siv thaum tsav tsheb hauv koj lub xaib. Cov vis dis aus catches lub qhov muag thiab muab cov neeg siv saib ua ntej ntawm qhov xav tau thaum nyem rau ntawm qhov txuas.
- Pom Zoo Loj: 1920 x 1080 pixels (tso tseg)
- Nam piv: 16: 9
- Cov ntaub ntawv loj tshaj plaws: 1 GB
- Cov ntaub ntawv hom txhawb: MP4, MOV
- CTA (Hu rau kev nqis tes ua): khawm CTA kev cai uas txuas rau koj qhov chaw
- Daim npav video lub vev xaib yog qhov zoo tshaj plaws rau cov tuam txhab uas zoo tagnrho rau cov neeg siv qhov muag pom thiab coj lawv mus rau nplooj ntawv chaw lossis nplooj ntawv khoom nrog ib nyem.
14. Daim npav qhov chaw
Daim npav lub vev xaib ua ke nrog cov duab zoo nrog rau qhov txuas rau koj qhov chaw. Hom ntawv no yog qhov zoo tagnrho yog tias koj xav saib cov khoom lag luam, kev pabcuam, lossis kev tshaj tawm hauv kev yooj yim, pom kev zoo nkauj. Cov duab ua raws li qhov chaw sib tw, thaum qhov txuas pab ua kom tiav cov ntaub ntawv ntxiv ntawm koj qhov chaw lossis khw.
- Pom Zoo Loj: 800 x 418 pixels (tso tseg)
- Aspect ratio: 1.91:1
- Cov ntaub ntawv loj tshaj plaws: 3MB
- Cov ntaub ntawv txhawb nqa: JPG, PNG
- CTA (Hu rau kev nqis tes ua): khawm CTA kev cai uas txuas rau koj qhov chaw
- Daim npav duab yog ncaj qha thiab siv tau zoo rau kev koom tes thiab hloov pauv nrog tsawg fuss.
15. Video app daim npav
Daim npav video app yog hom kev tshaj tawm nrog cov yeeb yaj kiab nrog qhov txuas mus rub koj lub app. Qhov no yog qhov zoo tshaj plaws rau cov tuam txhab uas txhawb nqa lub xov tooj ntawm tes thiab txhawb cov neeg siv los nqis tes los ntawm kev txhim kho nws. Cov vis dis aus teeb pom kev tseem ceeb tshaj plaws lossis cov txiaj ntsig ntawm lub app, thaum CTA coj cov neeg siv mus rau App Store rau rub tawm.
- Pom Zoo Loj: 1920 x 1080 pixels (tso tseg)
- Nam piv: 16: 9
- Cov ntaub ntawv loj tshaj plaws: 1 GB
- Cov ntaub ntawv hom txhawb: MP4, MOV
- CTA (Hu rau Kev Ua): Ib qhov txuas mus rub koj lub app los ntawm Google Play lossis App Store
- Daim npav video yog ib txoj hauv kev zoo rau kev pom kev coj koj lub app mus rau lub neej thiab muab txoj hauv kev zoo rau cov neeg siv rub tawm.
16. Daim duab app
Daim npav duab -app siv daim duab thiab CTA khawm los txhawb cov neeg siv rub tawm koj lub app. Nws yog hom ntawv huv, yooj yim uas tuav koj lub app nyob rau hauv pem hauv ntej thiab nruab nrab, thaum cov duab ntxiv dag zog rau qhov kev thov. Daim npav no siv tau zoo thaum koj xav kos xim thiab teeb tsa lub app yam tsis muaj kev cuam tshuam rau tus neeg siv nrog cov khoom siv ntau dhau.
- Pom Zoo Loj: 800 x 418 pixels (tso tseg)
- Aspect ratio: 1.91:1
- Cov ntaub ntawv loj tshaj plaws: 3MB
- Cov ntaub ntawv txhawb nqa: JPG, PNG
- CTA (Hu rau Kev Ua): Ib qhov txuas mus rub koj lub app los ntawm Google Play lossis App Store
- Duab apps yog qhov zoo tagnrho rau cov tuam txhab tsom mus rau app phiaj xwm, uas muab cov neeg siv yooj yim tab sis muaj zog txoj hauv kev los ua.
17. Video Direct Message Card
Daim npav video ncaj qha tso cai rau koj xa cov yeeb yaj kiab ncaj qha mus rau tus neeg siv lub inbox ntawm Twitter. Hom ntawv no zoo heev rau kev ua ib qho kev koom tes ntawm tus kheej. Koj tuaj yeem siv nws los qhia cov khoom lag luam, cov khoom siv tshaj tawm, lossis ua kom zoo dua thiab ncaj qha nrog cov neeg tuaj saib. Cov yeeb yaj kiab tau ntxim nyiam los ntawm kev tso cai sib sib zog nqus.
- Pom Zoo Loj: 1920 x 1080 pixels (tso tseg)
- Nam piv: 16: 9
- Cov ntaub ntawv loj tshaj plaws: 1 GB
- Cov ntaub ntawv hom txhawb: MP4, yeeb yam
- CTA (Hu rau kev nqis tes ua): Hloov cov ntawv lossis txuas tuaj yeem suav nrog hauv cov lus
Video Direct Messages phaib yog zoo meej rau cov tuam txhab uas tab tom saib kev sib txuas ntawm tus kheej nrog cov neeg siv khoom lossis coj los ntawm cov ntsiab lus video.
18. Duab Direct Message Card
Daim npav daim duab ncaj qha tso cai rau koj xa cov duab nrog cov ntawv txuas ncaj qha lossis ntawv rau tus neeg siv lub inbox. Nws yog qhov zoo rau kev tshaj tawm tus kheej, hloov tshiab, lossis kev tshaj tawm yam tsis muaj kev cuam tshuam rau pej xeem pub. Zoo li cov video version, hom ntawv no txhawb kev sib txuas lus ncaj qha thiab tuaj yeem txhawb kev cog lus ua tus kheej thiab tshwj xeeb.
- Pom Zoo Loj: 800 x 418 pixels (tso tseg)
- Aspect ratio: 1.91:1
- Cov ntaub ntawv loj tshaj plaws: 3MB
- Cov ntaub ntawv txhawb nqa: JPG, PNG
- CTA (Hu rau kev nqis tes ua): Hloov cov ntawv lossis txuas tuaj yeem suav nrog hauv cov lus
Duab ncaj qha ntawv phaib lub hom phiaj, pom kev ua haujlwm zoo kom ncav cuag cov neeg siv khoom zoo nkauj uas hais ncaj qha rau lawv.
Yuav Pib Nrog Twitter Ads li cas?
Nov yog cov kauj ruam ua raws los tsim Twitter ad. Tej zaum yuav muaj qhov sib txawv hauv cheeb tsam hauv cov kev xaiv, tab sis cov kauj ruam tseem zoo ib yam.
1. Nkag mus rau hauv koj tus X Account
Nkag mus rau koj tus account Twitter thiab xaiv cov tshaj tawm los ntawm cov ntawv qhia zaub mov.
2. Xaiv Koj Lub Hom Phiaj
Koj tuaj yeem xaiv qhov zoo tshaj plaws rau koj lub lag luam los ntawm cov kev xaiv muaj.
3. Tsim koj tus Ad
Koj tsim koj qhov kev tshaj tawm hauv cov kauj ruam no. Cov kev xaiv los tsim koj qhov kev tshaj tawm yuav txawv nyob ntawm lub hom phiaj xaiv. Koj tuaj yeem ntxiv koj cov khoom siv xov xwm uas koj nyiam thiab tseem saib seb koj qhov kev tshaj tawm yuav zoo li cas ntawm tib lub vijtsam.
4. Paub meej tias koj qhov chaw
Ntxiv koj cov ntaub ntawv ua lag luam thiab xaiv cov pej xeem xav tau, lub hom phiaj nta, pob nyiaj siv, thiab lub sijhawm. Thaum kawg, ntxiv koj cov ntaub ntawv credit card. Koj yuav tsis raug them nyiaj tshwj tsis yog tias koj pib koj qhov kev sib tw.
Yog tias koj ua tiav nrog cov lus qhia tshwj xeeb rau koj qhov kev tshaj tawm, nyem Launch Campaign. Thiab koj qhov kev tshaj tawm tam sim no nyob rau hauv Twitter.
Tus nqi Twitter Ads Ntau npaum li cas?
Twitter siv qhov kev sib tw nrog peb txoj kev xaiv: tsis siv neeg, siab tshaj plaws, thiab lub hom phiaj.
- Tsis siv neeg: Twitter automates tus txheej txheem thiab twv tus nqi qis tshaj hauv koj cov peev nyiaj.
- Tshaj: Ua haujlwm zoo rau cov neeg tau txais kev sib tw uas tau tshaj tawm cov nyiaj uas lawv xav tau them rau txhua qhov kev nqis tes ua.
- Hom phiaj: Koj hais qhov kev twv koj xav them rau qhov kev txiav txim them nqi.
Tsis muaj tus nqi tas li rau kev tshaj tawm hauv Twitter. Cov neeg tshaj tawm sib tw tawm tsam ib leeg los tshaj tawm lawv cov npe tshaj tawm rau cov neeg tuaj saib lub hom phiaj. Hom kev sib tw thiab lub hom phiaj cov neeg tuaj saib loj txiav txim siab tus nqi tshaj tawm. Advertisers nrog qhov siab tshaj plaws tau txais los khiav lawv cov tshaj tawm ntawm lub platform.
Muaj peb qhov kev xaiv tshaj tawm- txhawb tweets, txhawb nqa nyiaj, thiab kev txhawb nqa.
- Txhawb Tweets: $0.50 rau $2 / nqis tes ua
- Cov Nyiaj Txhawb Nqa: $2 rau $4 / ua raws
- Kev Txhawb Nqa: $ 200,000 / hnub
xaus
Raws li Twitter txuas ntxiv hloov zuj zus, yog li yuav tsum yog koj cov tswv yim tshaj tawm. Ua raws li niaj hnub nrog Twitter ad loj specifications yog qhov tseem ceeb rau cov neeg tuaj koom siab tshaj plaws thiab ua tiav koj cov hom phiaj kev lag luam.
Twitter tshaj tawm tau hloov pauv kev tshaj tawm them nyiaj txij li thaum lawv pib xyoo 2010. Tsis zoo li kev tshaj tawm them nyiaj ib txwm muaj, Twitter tshaj tawm tau ua raws li txoj hauv kev tsis muaj kev cuam tshuam thiab tso tawm cov tshaj tawm uas tus neeg siv feem ntau cuam tshuam nrog. Cov kev tshaj tawm no tau txais txiaj ntsig zoo thaum piv rau lwm cov kev tshaj tawm kev lag luam thiab tau dhau los ua ib feem tseem ceeb ntawm txhua lub lag luam e-lag luam lub tswv yim.
Kev pom zoo rau tus neeg siv hauv vib nas this yog qhov tseem ceeb, thiab txoj cai Twitter ad loj thiab specs tseem ceeb.
Siv lub zog ntawm AI los tsim kev tshaj tawm Twitter zoo los txhim kho koj txoj kev lag luam thiab ua tiav koj cov hom phiaj kev lag luam. Nkag mus rau Predis.ai, AI-powered social media cuab yeej los tsim thiab tsim cov ntsiab lus kev sib raug zoo ntawm koj xaiv. Nkag mus rau hauv Predis thiab tsim ib free account hnub no. Sim tawm ntau yam ntawm free AI cov cuab yeej thiab tsim cov ntsiab lus tshiab nrog txhua qhov nyem.
Cov Lus Nug
Twitter ad qhov ntau thiab tsawg xa mus rau qhov pom zoo qhov ntev thiab cov ntaub ntawv specs rau cov duab thiab cov yeeb yaj kiab siv hauv kev tshaj tawm kom ntseeg tau tias cov khoom tsim nyog thiab zoo.
Nws nyob ntawm koj lub hom phiaj. Siv Daim Duab / Yees Duab Lub Vev Xaib rau kev khiav tsheb, App Cards rau kev teeb tsa app, thiab sim ua kom pom qhov ua haujlwm zoo tshaj plaws.
Yog lawm, koj tuaj yeem siv GIFs, yeeb yaj kiab, thiab cov duab hauv Twitter tshaj tawm, tsuav lawv ua tau raws li lub platform qhov xav tau loj.
max file size yog 5MB rau cov duab thiab 1GB rau cov yeeb yaj duab.
Kev tshaj tawm video tau txais kev mloog ntau dua thiab pab tsim kom muaj kev paub txog hom lag luam, tso cai rau koj qhia zaj dab neeg thiab nthuav tawm cov khoom lag luam zoo.
Tsis yog, ib zaug ib qho kev tshaj tawm nyob, koj hloov tsis tau nws qhov loj me. Koj yuav tsum tau muab tshem tawm thiab rov upload cov ad nrog qhov tseeb qhov ntev.
Cov Lus Qhia Txog,
Twitter Video Loj Phau Ntawv Qhia
